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Salary: USD 195,000 - 230,000 / annual
Verkada is a high-growth, venture-backed physical AI platform company with $5.8B valuation, 30,000+ customers (including 100+ Fortune 500 companies), and $1B+ in annualized bookings. The company provides integrated solutions for video security, access control, air quality sensors, alarms, intercoms, and visitor management.
The New Products team owns go-to-market strategy for each new product line until it reaches $100M+ in annual sales. As Senior Growth Manager, New Products, you will have founder-like ownership of all go-to-market activities for an assigned product line, with heavy emphasis on marketing strategy and execution.
Key responsibilities include:
- Develop and execute the complete go-to-market strategy for a new product, acting as the product's CMO
- Design and run innovative experiments and campaigns to drive direct revenue impact
- Identify key growth levers and zero in on growth strategy with full ownership
- Conceptualize and test experimental campaigns to improve revenue efficiency at scale
- Analyze and optimize lower-funnel metrics to ensure campaign ROI improves as it scales
- Engage with dedicated sales and engineering resources to scale strategy and product growth
- Partner cross-functionally with CMO, Growth Marketing, Product Marketing, Product Management, and Sales
- Build out and own new product business operations in an entrepreneurial, startup-within-startup environment
Once your product reaches $100M in annual bookings, it graduates into a fully operationalized business unit, and you move on to the next product.
Requirements:
- 6+ years of work experience
- Bachelor's degree
- Strong quantitative ability and analytical skills, including SQL and Excel proficiency
- Hacker mentality with curiosity, creativity, and problem-solving obsession
- Strong project management and organizational skills with attention to detail
- Ability to work cross-functionally and prioritize multiple initiatives with various stakeholders
- Ambitious, driven to be a top performer
- Roll-up-your-sleeves mentality
- Preferred: ex-founders, former big tech product leaders transitioning to growth marketing, or early-stage startup employees
- Must be independently authorized to work in the U.S. (no visa sponsorship available)
