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Salary: USD 146,000 - 211,000 / annual
Gusto is seeking a Senior Creative Program Manager to serve as the connective tissue between the Brand Studio and cross-functional partners including Marketing, Product Marketing, R&D, and Legal. This role reports to the Manager of Creative Operations and will independently execute the operational roadmap, unblocking projects, managing stakeholders, and driving timelines across standard and complex, multi-channel integrated campaigns.
Key responsibilities include:
- Serve as primary point of contact for cross-functional stakeholders, running daily/weekly updates, unblocking work, and escalating issues as needed
- Build and maintain creative workback schedules, keeping project timelines current as scope and deadlines shift
- Manage vendor and agency relationships end-to-end, including contractor paperwork, PO management, onboarding, and day-to-day production coordination
- Own the legal and compliance review pipeline, submitting requests and keeping creative moving through feedback
- Flag risks and dependencies early, escalating to leadership before they become delivery problems
- Schedule and run feedback checkpoints from internal crits to leadership sign-offs, consolidating feedback back to the team
- Coordinate production logistics for shoots, agency staffing, and on-site support
- Help stand up, optimize, and maintain the Brand Studio dashboard and task tracker, ensuring consistent project management hygiene
- Run retros and drive process improvements including templates, rituals, and workflow automations
Gusto is building an AI-native creative organization and expects team members to actively engage with AI tools relevant to their role. The Brand Studio is scaling to meet growing ambition from brand refresh to increasingly complex, multi-channel campaigns.
Requirements:
- 5–7 years of experience in creative, marketing, or brand production/project management (in-house, agency-side, or blend)
- Hands-on experience running multiple active projects, stakeholders, and vendors simultaneously
- Experience managing complex, multi-channel integrated campaigns with multiple channel owners, approval checkpoints, and parallel workstreams
- Experience building and maintaining workback schedules and project hubs (Notion experience a plus)
- Experience helping stand up, optimize, or drive adoption of project management infrastructure such as dashboards and task trackers
- Familiarity optimizing and maintaining AI-enabled tools; hands-on daily use of AI for drafting, synthesis, and status updates
- Comfort operating in ambiguity and shifting scope in agile, fast-changing environments
- Strong written and verbal communication skills; interest in running retros and improving processes
- Ability to bring order and calm to complexity
