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Salary: USD 90,000 - 110,000 / annual
Propel is a fintech company strengthening the social safety net in America, serving over 5 million users who manage government benefits through a modern, seamless app. The company has grown revenue 35% YoY and recently launched the Propel Marketplace, connecting users to products, services, and exclusive offers from leading brands across retail, healthcare, and financial services.
You will own the complete lifecycle of Marketplace campaigns—from inventory booking through final delivery and performance monitoring. This is a high-ownership role where you manage campaigns across multiple business verticals, seasonal initiatives, and self-serve offerings. Your responsibilities span building campaigns in internal CMS and Braze tools, managing collection pages from design specs, setting up A/B tests, coordinating cross-functional timelines with Customer Success, Product, Engineering, and Marketing, and ensuring campaigns launch on time and deliver impact.
Key responsibilities include:
- Owning the inventory booking tool, fielding placement requests, flagging utilization gaps, and adding new campaign levers as they launch
- Building campaigns in internal CMS and Braze, including partner campaigns, self-serve campaigns, and seasonal collections from design specifications
- Executing campaign launches: QA copy, links, tags, budgets, and coordinating timelines across teams
- Monitoring campaign performance, pacing, and flagging delivery risks early to Customer Success and Business Development teams
- Conducting post-campaign reviews, maintaining documentation, and using AI tools to improve the booking tool and campaign calendar
You will report to the Ad Ops Manager and work closely with Customer Success, Business Development, Growth, Merchandising, Product, Engineering, and Marketing. Most weeks focus on your assigned vertical and self-serve campaigns, with increased seasonal campaign work during peak build windows.
REQUIREMENTS:
- 3+ years of experience in operations (program management, project management, business operations, or marketplace operations)
- Strong operations background; experience with ad platforms is less critical than operational excellence
- Hustle, enthusiasm, and meticulous attention to detail
- Active daily use of AI tools and comfort with "vibe coding" fixes
- Proven ability to learn new tools quickly and teach others
- Track record of owning projects end-to-end with minimal supervision and bringing problems to the team with proposed solutions
- Clear, timely, proactive communication with technical and non-technical partners; ability to run cross-functional timelines
- Detail-oriented and organized with strong error-prevention instincts
- Skilled at prioritizing multiple campaigns and stakeholders in fast-paced environments
- Comfortable in Google Sheets and HTML; able to pick up new patterns from examples
- A/B testing experience is a plus
- Startup or lean, cross-functional environment experience preferred
