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Tripledot Studios is one of the world's largest independent mobile games companies, with 2,500+ employees across 12 studios and a portfolio reaching over 25 million daily active users. Lion Studios, a Tripledot subsidiary headquartered in San Francisco, is a mobile games publisher that partners with developers to drive discovery and growth. Since 2018, Lion Studios has driven 90% of its games to the Top 10 in app stores and achieved 16 #1 rankings on the US App Store.
As Senior Ad Monetisation Analyst, you will own the ad monetisation strategy for a diverse portfolio of games, from prototype through full launch. You will build and optimize ad waterfalls, manage all ad monetisation setups, and conduct A/B tests to drive continuous performance improvements. Key responsibilities include designing and executing monetisation product decisions, leading integration and rollout of new ad partners, managing relationships with ad networks, and proposing new monetisation initiatives in partnership with engineering. You will track core KPIs including eCPM, fill rate, and ARPDAU, reporting insights to Product, User Acquisition, and leadership. You'll serve as the primary technical point of contact for ad networks, handling troubleshooting and escalations. Collaboration with Product, QA, and User Acquisition teams is essential to share insights, enhance workflows, and drive efficiency.
Requirements:
- 3+ years of experience in ad monetisation within gaming
- Hands-on experience with MAX mediation platform
- Ability to adapt quickly to new tools, dashboards, and analytical frameworks
- Self-sufficient and autonomous, capable of managing multiple projects in a fast-changing environment
- Knowledge of Looker for analytics and reporting (preferred)
