SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
Lokal is a house of focused apps serving Tier-2/3+ India with local-language internet, deep Bharat insight, and AI. The company operates dozens of live apps across edutainment & skill learning (GyanTV), matrimonial matchmaking, agri consulting, local jobs, social & community, emotional well-being, astrology, and advisory services. Backed by Y Combinator, Sony, Global Brain, India Quotient, and 3one4 Capital.
You will write scripts for short-form learning, edutainment, and digital video content for GyanTV and related properties. This is digital-first storytelling focused on video scripting, not traditional article or blog writing.
Key Responsibilities:
• Write scripts for short-form learning, edutainment, and digital video content with strong hooks, narrative flow, information structure, pacing, and CTAs.
• Simplify complex topics into clear, engaging, and conversational content.
• Create content across Finance, Career, Business, English, AI, Social Media, and Government categories.
• Develop episodic formats, content series, and recurring content properties.
• Conduct research and fact-check information before scripting.
• Adapt scripts based on audience insights, language, trends, and content performance.
• Collaborate with creative and production teams to ensure scripts are production-friendly.
• Use AI tools for research, ideation, drafting, and content refinement while maintaining originality and accuracy.
• Think from a performance perspective—creating content that makes viewers stop, watch, understand, and continue watching.
Requirements:
• Experience in short-form video writing, digital media, YouTube, Reels, edutainment, or creator-led content.
• Strong understanding of hooks, retention, pacing, storytelling, and audience engagement.
• Strong research, fact-checking, and information-simplification skills.
• Ability to write conversational and engaging scripts rather than traditional articles/blogs.
• Native or strong proficiency in Bengali language.
• Good understanding of how written scripts translate into visual/video storytelling.
• Comfortable using AI tools for content research, ideation, and refinement.
• Strong creative judgment, attention to detail, and ownership.
