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Synthego is seeking a Scientific Associate Product Marketing Manager to drive product marketing strategy and execution for its CRISPR cell and gene therapy solutions. You will collaborate with product managers, sales, and marketing teams to develop and execute go-to-market strategies, including product positioning, messaging, content development, use case definition, and customer segmentation. Your responsibilities include writing web content, articles, and case studies; supporting product launches and digital marketing campaigns; developing marketing assets for events and campaigns; and providing sales enablement through training and market expertise. You will develop, track, and report marketing KPIs aligned with OKRs, leverage AI-powered tools to optimize marketing workflows and research, and coordinate live events and tradeshow activities. This role requires deep expertise in life sciences, particularly gene editing technology and molecular biology workflows, combined with product marketing acumen and the ability to communicate complex scientific concepts to diverse audiences in drug discovery, life science research, and molecular diagnostics organizations.
REQUIREMENTS:
- MA/MS/PhD in life sciences OR 5+ years of technical experience in life sciences
- 1+ years of experience in product marketing, product management, or technical support (preferred)
- Expertise in life sciences with strong understanding of gene editing technology and molecular biology workflows
- Strong understanding of customer needs in drug discovery & development, life science research, and/or molecular diagnostics
- Exposure to developing, running, and tracking marketing campaigns aligned with corporate goals
- Exposure to product positioning and developing customer-resonant messaging
- Good working knowledge of marketing data and ability to translate results into actionable improvement plans
- Hands-on experience using generative AI tools for research, content creation, competitive analysis, or workflow optimization, with ability to critically evaluate outputs (preferred)
- Exceptional written and verbal communication skills and problem-solving ability
- Fluency in Microsoft Office; knowledge of Google tools, HubSpot, Salesforce, and Biorender (preferred)
