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Regional Marketing Manager (Poland & DACH)

Creatio - Warsaw, Poland - In-office

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Creatio is a fast-growing AI software company recognized as a Leader by Gartner and Forrester, serving thousands of customers across 100+ countries. The company specializes in AI-powered CRM and workflow automation, with quarterly bookings growing 255% year-over-year. As Regional Marketing Manager for Poland & DACH (Germany, Austria, Switzerland), you will be the primary driver of integrated marketing campaigns supporting business objectives across the region. You'll report to regional leadership and own the full marketing lifecycle from strategy through execution and optimization. Key Responsibilities: - Plan, create, and execute high-performing marketing programs that drive demand generation and brand recognition - Support sales team priorities and focus on pipeline development - Orchestrate multichannel campaigns across digital, social media, web, virtual and in-person events, exhibitions, email, and agency partnerships - Execute account-based marketing strategies and programs - Coordinate complex cross-functional marketing initiatives to achieve business objectives - Define campaign goals and metrics (lead generation, conversion rates, pipeline impact) - Track and analyze campaign performance, conduct post-campaign evaluations, and provide optimization recommendations - Manage multiple simultaneous initiatives, campaigns, and deliverables The role is based in Warsaw, Poland and offers flexible work arrangements, mentorship opportunities, continuous learning access, and a competitive compensation package. Requirements: - 3+ years of B2B marketing experience - Fluency in written and conversational English - Strong campaign orchestration skills and experience working with cross-functional teams - Demonstrated ability to prioritize and manage multiple initiatives, campaigns, and deliverables simultaneously - Self-motivated, able to work independently, proactively resolve issues, and take ownership with minimal supervision Preferred Qualifications: - Marketing experience in SaaS or enterprise software - Experience planning and executing marketing initiatives around large-scale industry conferences and external events

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