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Salary: USD 175,000 - 198,000 / annual
Luna Physical Therapy is seeking a Regional General Manager to lead its Central US geographic region (TX, OK, UT, AZ, CO, IL, MN, IA, WI, MO, IN, OH, MI, TN). This is a fully remote role reporting directly to the President.
You will be the accountable business owner for the region's P&L performance, responsible for translating company strategy into strong local execution across therapist acquisition, therapist enablement, physician relationships, and partner account management. Operating within a regionalized, shared services model, you will lead through influence rather than direct reporting lines, driving results through cross-functional alignment, data analysis, and deep understanding of local market dynamics.
Key Responsibilities:
- Own full regional P&L, including revenue growth, contribution margin, and cost management
- Develop regional forecasts, budgets, and operating plans aligned to company targets
- Identify and execute levers to improve unit economics, utilization, and market density
- Serve as single point of accountability for regional performance across therapist acquisition, enablement, physician success, and partner success outcomes
- Lead through influence in a matrixed environment, aligning functional partners to regional priorities
- Translate national initiatives into region-specific execution plans with clear KPIs
- Ensure sufficient therapist supply to meet regional demand; partner with Therapist Acquisition on hiring targets and sourcing strategies
- Partner with Therapist Enablement to improve therapist engagement, retention, productivity, and quality
- Drive regional growth through strong physician relationships and partner execution
- Develop and execute regional market strategies informed by local dynamics and performance data
- Identify opportunities for market expansion, optimization, or investment
- Act as regional voice to executive leadership, surfacing insights, risks, and opportunities
- Establish and lead strong regional operating rhythm (weekly, monthly, quarterly business reviews)
- Use data to diagnose performance gaps and drive corrective action
- Influence and develop leaders operating within the region
- Foster culture of ownership, transparency, and continuous improvement
Requirements:
- 10+ years of progressive leadership experience in healthcare operations, providing multi-site in-home or outpatient rehab services
- P&L ownership in prior experience with accountability for growth and profitability
- Bachelor's degree or equivalent
- Experience leading in a matrixed or shared services model
- Strong financial and analytical acumen
- Proven ability to influence without direct authority
- Owner mentality with strong business judgment
- Comfortable navigating ambiguity and driving clarity
- Collaborative, low-ego leader who delivers results through partnership
- Data-driven, decisive, and execution-oriented
- Able to balance strategic thinking with operational rigor
- Preferred: PT or OT with background in healthcare operations
- Preferred: Familiarity with health system partnerships or enterprise accounts in local markets