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PayJoy is a mission-driven Public Benefit Corporation providing secured credit solutions to underserved customers in emerging markets. The company has served over 18 million customers as of 2025 and combines point-of-sale financing with advanced machine learning and anti-fraud AI to deliver financial stability and opportunity.
As Promoter Manager, you will lead field marketing operations across a regional territory, managing field marketing agencies and a team of over 1,500 field marketers and promoters. You will develop and execute a regional demand generation strategy aligned with company sales goals, setting weekly targets with agencies and monitoring promoter effectiveness against both sales and profitability metrics.
Key responsibilities include:
- Managing field marketing agencies and overseeing 1,500+ promoters to execute regional demand generation strategy
- Setting and reviewing targets weekly with agencies
- Evaluating promoter effectiveness in meeting sales targets and profitability goals (profit above cost)
- Validating agency invoices against confirmed promoter coverage and output
- Ensuring performance management protocols, including placing underperformers on performance improvement plans and replacing non-performers
- Collaborating with fraud and risk management teams to identify high-risk areas and remove promoters from problematic locations
- Working with senior marketing, finance, and sales leaders to develop integrated plans and budgets
- Acting as a player-coach, executing and managing field marketing activities directly
- Ensuring promoter agencies align with PayJoy values
Requirements:
- 8+ years of marketing and/or field marketing experience
- Exemplary communication skills with senior marketing and sales leaders
- Experience managing direct or cross-functional teams of field marketers
- Experience managing field marketing budgets and working with senior finance and marketing leaders on annual budgeting processes
- Demonstrated track record of driving results while staying within budget
