SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
DevRev is building Computer, an AI teammate that unifies data sources, tools, and workflows into a single AI-ready platform. The company, backed by Khosla Ventures and Mayfield with $150M+ raised, is seeking a Product Marketing Manager to drive go-to-market strategy and execution for product launches and feature releases.
In this role, you will own end-to-end go-to-market strategy and execution, defining how product areas are positioned and brought to market across self-serve and enterprise segments. You'll lead launches and feature releases, owning the launch plan, ideal customer profile (ICP), value drivers, and cross-functional coordination with product, design, sales, and demand generation teams.
Key responsibilities include:
- Define positioning, messaging, and differentiation across segments, from individual sign-ups to enterprise buyers
- Build a measurement framework tracking pipeline, sign-ups, activation, adoption, and win rates
- Own competitive narratives against horizontal AI, legacy CX/EX tools, and build-it-yourself alternatives, translating insights into battlecards and objection handling
- Partner with product and engineering to shape roadmap priorities through customer and competitive insights
- Support sales enablement with pitch narratives, competitive messaging, demos, and case studies
- Develop and test hypotheses on channels, messaging, and value propositions, treating every launch as an experiment
- Track KPIs that matter and translate insights into actionable next steps
- Build cross-functional trust and manage senior stakeholders without formal authority
You'll be expected to write clear, compelling copy, develop positioning with strong points of view, and maintain a bias toward shipping and iterating quickly. The role requires someone who can dive deep on numbers, understand what's moving and why, and bring a hacker mentality to building from scratch.
Requirements:
- 5+ years in product marketing, growth, or developer marketing for technical or enterprise audiences
- Track record of customer-facing content, campaigns, or messaging tied to measurable outcomes
- Experience owning end-to-end product launches and marketing campaigns
- Comfort with analytics, CRM, and marketing automation tools (e.g., HubSpot)
- Strong cross-functional collaboration, prioritization, and program management skills
- Background in or strong interest in AI-powered products
Preferred qualifications:
- Daily use of generative AI tools and shipping content with them
- Experience with A/B testing and customer research methodologies
- Track record of leading successful product launches across multiple markets or segments
- Experience in matrixed, cross-functional organizations
- Familiarity with product analytics, CRM, and marketing automation platforms
