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Salary: USD 160,000 - 170,000 / annual
Pave is a leading compensation platform used by 9,000+ companies including OpenAI, McDonald's, Instacart, Atlassian, and Stripe. The platform combines the world's largest real-time compensation dataset with AI and machine learning to help companies make confident pay decisions. The company has raised $175M from top-tier investors including Andreessen Horowitz, Index Ventures, and Y Combinator.
The Marketing Communications Lead will be a critical member of Pave's marketing team, serving as a strong, trusted voice across the business. This role owns external communications strategy and operating rhythm across critical channels, including reactive communications on market moments while managing reputational risk. You will prepare executives for media and speaking opportunities.
Key responsibilities include:
**Brand & Communications:** Establish Pave as a known, trusted, and loved brand among internal teams, customers, prospects, and partners. Ensure consistent voice, steady cadence, and measurable impact across all communications.
**Public Relations:** Hire and engage PR resources to grow earned media position. Activate stories using Pave's valuable compensation data to strengthen marketplace position. Track reach and mobilize internal resources to support narratives.
**Thought Leadership:** Shape Pave's points of view on compensation—one of the world's most important topics—and bring them to market through internal, external, analyst, and media partners.
**Website & Content:** Own the marketing website roadmap and evolution. Monitor performance and ensure it serves customers and prospects. Find and tell customer stories that highlight impact, product innovation, and Pave's vision for the future of compensation.
**Team Leadership & Development:** Lead and develop marketing team members. Determine the right mix of in-house talent, agencies, and freelancers to scale high-quality output. Activate the talents and growth of everyone on the team.
**Measurement & Budget:** Define and track communications metrics including share of voice and brand awareness. Report on results and ROI to marketing leadership. Manage agency partnerships and the communications budget.
Pave operates a hybrid culture with teams together in-person 4 days per week. The company is headquartered in San Francisco's Financial District with regional hubs in New York City, Salt Lake City, Kraków, and the United Kingdom.
**Requirements:**
- 7+ years overall experience in Marketing, Demand Growth, or similar field
- Proven experience in marketing communications, PR, or brand marketing, ideally at a B2B technology company, with a track record of owning external communications end-to-end
- Experience leading and developing a team, and managing agencies and freelancers across multiple projects simultaneously
- Strong storytelling and messaging skills, with experience developing content and thought leadership across the buyer journey and overseeing content development and approval processes
- Experience with media relations, executive communications, and reputation or crisis communications
- Fluency in marketing channel metrics and quantitative and qualitative research, with ability to translate communications results into business value
- Excellent project management, written and verbal communication, resourcefulness, and problem-solving skills with bias for action and accountability
- Bachelor's degree in Marketing, Communications, Journalism, or related field preferred
- Strong curiosity, bias for action, problem-solving ability, and passion for working with the entire Pave team
