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Salary: CAD 135,000 - 155,000 / annual
PeopleFun, a Dallas-based mobile game studio within the AppLovin family, is seeking a Lead Product Manager to drive growth, monetization, retention, and engagement across its game portfolio, with primary focus on Wordscapes. You will lead a cross-functional product pod working closely with Production, Design, Engineering, and Analytics teams to own and prioritize the roadmap and drive measurable improvements in game performance.
Key Responsibilities:
- Lead product management and cross-functional pod execution on Wordscapes, taking ownership of the game's growth with a focus on improving new user retention.
- Own and prioritize the product roadmap to achieve player and business goals, and own key game KPIs by proactively identifying opportunities and driving initiatives to improve performance.
- Collaborate with studio stakeholders to define, design, and manage features that drive engagement, retention, and monetization.
- Design and balance game economies to drive compelling player experiences, retention, and monetization.
- Perform game analytics and translate player behavior and performance data into clear product decisions and priorities.
- Develop data-backed hypotheses, define success metrics, and use test results to iterate, scale, or deprioritize initiatives.
- Analyze competing games and provide relevant competitive insights and references.
- Leverage liveops tools, A/B testing, local/push notifications, and other tools to optimize player experience and drive business objectives.
The role operates on a hybrid model with in-office collaboration Monday through Thursday and flexible work-from-home on Fridays. You will need to travel to the Dallas office 3-4 times per year.
Requirements:
- Bachelor's degree (graduate degree preferred) in Economics, Statistics, Mathematics, Finance, or related field.
- 3+ years' experience in a game product management role.
- Proven experience in increasing user retention.
- Passion for creating innovative, fun, and compelling games.
- Understanding and experience with free-to-play and other mobile game business and monetization models.
- Proactive and self-directed, with a track record of identifying opportunities and driving them forward without waiting for direction.
- Highly data-driven, with the ability to develop hypotheses, analyze player and game performance, and translate insights into product decisions.
- Experience with A/B and multivariate testing.
- Strong prioritization and decision-making skills, with the ability to focus teams on the highest-impact opportunities.
- Strong critical thinking, attention to detail, and communication skills.
