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InnovaMat is a fast-growing educational technology company transforming mathematics instruction globally. With 350+ teammates across 10 countries and 27,000+ teachers using their research-backed curriculum in 2,600 schools worldwide, they're rapidly expanding across the U.S. and beyond.
You'll serve as GTM Engineer, a strategic and hands-on role at the intersection of strategy, sales, growth, data, and technology. This position sits at the core of building and scaling InnovaMat's go-to-market engine, working closely with leadership to reach schools and decision-makers more effectively, build scalable outbound systems, and continuously improve pipeline generation.
Key responsibilities include: developing and optimizing the GTM engine by defining ICPs, segmentation, prioritization, and targeting strategies; identifying new channels and approaches to generate qualified pipeline; analyzing funnel performance and building scalable processes. You'll leverage data, AI, and automation to improve prospecting and productivity, evaluate and implement GTM tools, and build dashboards to track performance. You'll partner with Growth, Marketing, Sales, and leadership on strategic initiatives, support market expansion, and translate business questions into actionable recommendations. As you grow into the role, you'll have the opportunity to lead and develop the BDR team in Mexico City, establishing goals, coaching team members, and building a culture of ownership and high performance.
The ideal candidate has 2–5 years of experience in a high-performing startup, consulting, sales strategy, growth, RevOps, or business development environment. You should have experience working with GTM, sales, or commercial teams; using data, technology, or automation to improve processes; and ideally some people management or mentoring experience. You're analytically strong, commercially minded, comfortable with data and CRM systems, and interested in AI and automation. You communicate exceptionally well, turn ambiguous problems into clear plans, and are fluent in English and Spanish. You embody ownership, move fast, learn eagerly, and bring positive energy to challenging work.
