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Datadog is seeking a Group Marketing Manager for the ANZ (Australia and New Zealand) region to lead and execute a comprehensive 360-degree marketing strategy aligned with go-to-market plans. This strategic role will develop, strategize, and execute local field marketing programs to fuel growth in the ANZ market. You will grow, lead, and mentor a small team while maintaining hands-on involvement in marketing events and demand generation campaigns.
Key Responsibilities:
- Develop, strategize, and execute field marketing plans for ANZ
- Collaborate with APJ marketing functions including Marketing Operations, ABM, Events, Digital, and PR
- Create a comprehensive 360-degree ANZ marketing strategy aligned with GTM plans
- Execute demand generation activities and activate digital campaigns at scale
- Drive demand generation with KPIs measured by MQL volume, marketing-generated pipeline, and marketing-generated opportunities
- Proactively collaborate on planning and executing owned events (DASH, Datadog Summit, Datadog Live) and sponsored partner events (e.g., AWS Reinvent)
- Execute large-scale campaigns and monitor metrics such as pipe-to-spend ratio
- Lead and mentor a small team of marketing professionals
About Datadog:
Datadog is the leading observability and security platform for the AI era, providing unified visibility across the technology stack. Trusted by Fortune 500 companies and high-growth AI leaders, Datadog enables businesses to move faster with clarity and confidence. The company operates as a hybrid workplace and is growing at an average of 67% year-over-year.
Requirements:
- 8-10 years of experience working in a SaaS company
- Proven experience in field marketing, demand generation, and campaign execution
- Strong people management skills with experience leading a team
- Ability to collaborate effectively with cross-functional teams
- Strategic thinker with ability to develop and implement comprehensive marketing strategies
- Data-driven with focus on measuring and optimizing campaign performance
- Experience with digital marketing and demand generation tactics
- Excellent communication and presentation skills
