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Field Marketing Manager DACH (Fintech / Treasury SaaS), Munich

Embat - Munich, BY, Germany - Hybrid

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Embat is a fast-growing European fintech startup (150+ employees, Series B funded €30M) redefining treasury management with an AI-powered platform for real-time cash, liquidity, and debt visibility. Founded in Spain in 2021 and backed by top-tier investors (Cathay Innovation, Creandum), the company is scaling aggressively across Europe. You will own and drive the go-to-market presence across the DACH region (Germany, Austria, Switzerland) as Field Marketing Manager. This is not a digital marketing role—your mission is to establish Embat's physical presence on the ground and get German CFOs and Treasurers into the room with sales teams. Key Responsibilities: - Define and execute the offline DACH marketing and events strategy, managing a dedicated local budget optimized for pipeline and ARR impact - Plan and run monthly offline event formats: proprietary roundtables, exclusive VIP dinners, and major industry trade shows, from venue sourcing through post-event lead routing - Adapt Embat's tone for the DACH market, ensuring offline presence is precise, credible, and locally resonant - Scout and secure high-value presences at major finance congresses, local treasury meetups, and offline networks - Identify and manage regional award submissions and local PR opportunities - Master the Ideal Customer Profile (CFOs, Treasurers, Controllers) to sharpen targeting and messaging - Design targeted offline experiences to help sales break into target accounts and advance mid-market deals You will work closely with local country leadership, a central marketing squad (including a Content Specialist), and founders with 10+ years of Investment Banking experience at J.P. Morgan. The role is hybrid (40% remote) based in Munich, Berlin, or Madrid, with flexible working hours. Requirements: - 5+ years of dedicated experience in B2B SaaS field marketing, event management, or tech corporate hospitality - Previous experience in Fintech, Next-Gen Finance, or ERP ecosystems (strongly preferred) - Strong project management skills; organized, data-driven, and able to track event ROI - Tech-savvy mindset with willingness to adopt AI tools for operational efficiency - Deep understanding of cultural nuances and precision required when hosting German CFOs - Entrepreneurial mindset; thrive working independently and taking initiative while valuing teamwork - Native German speaker; confident and professional in English

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