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Salary: HUF 1,000,000 - 1,250,000 / monthly
Formlabs is seeking an Event Marketing Manager to lead experiential marketing strategy and execution from our Budapest office. This role owns a portfolio of approximately 20 annual trade shows and Formlabs-owned events, ranging from 12sqm to 200+sqm booths, supporting the company's mission to democratize 3D printing technology used by industry leaders including Apple, Google, Tesla, and NASA.
Key Responsibilities:
- Own end-to-end strategy, planning, and execution of a diverse event portfolio, from small to large-format trade shows
- Develop and execute event programs with clear objectives and measurable milestones
- Lead pre/post-event campaigns, staffing, booth management, and internal enablement for product demos and presentations
- Collaborate with Design, Marketing, Sales, Product, and Leadership teams to ensure brand representation and effective product positioning
- Manage budgets, vendor contracts, and logistics across multiple event formats, optimizing operational efficiency
- Serve as a visible brand ambassador, building relationships with customers, partners, and prospects onsite
- Gather and analyze event performance data to continuously improve formats, messaging, and attendee experience
- Order and track event inventory including collateral and giveaways
- Travel approximately 25% of the time, primarily within Europe, to oversee event execution and support onsite teams
Requirements:
- Bachelor's degree in Marketing, Communications, or related discipline
- 5+ years of event marketing experience, including owning and executing complex B2B trade show and event programs
- Proven experience managing multi-event portfolios with booths ranging from small to large-format, including planning, execution, and reporting
- Experience supporting product launches and evolving product portfolios through events
- Strong project management skills; highly organized with ability to manage multiple projects, resources, budgets, and personnel under tight deadlines
- Excellent written, oral, and cross-functional communication skills; ability to partner effectively with Sales, Product, and Marketing teams
- Data-driven mindset with ability to extract insights from event and marketing metrics to optimize outcomes
- Creative, innovative, and proactive; able to identify opportunities and improve event experiences
- Confident, friendly, dynamic personality suitable for brand ambassador role
- Comfortable with 25% travel commitment
Bonus Skills:
- Passion for 3D printing and emerging technologies
- Experience in fast-growing startup environments