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Event Marketing Manager

Formlabs - Budapest, Hungary - Hybrid - posted 2026-10-17

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Salary: HUF 1,000,000 - 1,250,000 / monthly

Formlabs is seeking an Event Marketing Manager to lead experiential marketing strategy and execution from our Budapest office. This role owns a portfolio of approximately 20 annual trade shows and Formlabs-owned events, ranging from 12sqm to 200+sqm booths, supporting the company's mission to democratize 3D printing technology used by industry leaders including Apple, Google, Tesla, and NASA. Key Responsibilities: - Own end-to-end strategy, planning, and execution of a diverse event portfolio, from small to large-format trade shows - Develop and execute event programs with clear objectives and measurable milestones - Lead pre/post-event campaigns, staffing, booth management, and internal enablement for product demos and presentations - Collaborate with Design, Marketing, Sales, Product, and Leadership teams to ensure brand representation and effective product positioning - Manage budgets, vendor contracts, and logistics across multiple event formats, optimizing operational efficiency - Serve as a visible brand ambassador, building relationships with customers, partners, and prospects onsite - Gather and analyze event performance data to continuously improve formats, messaging, and attendee experience - Order and track event inventory including collateral and giveaways - Travel approximately 25% of the time, primarily within Europe, to oversee event execution and support onsite teams Requirements: - Bachelor's degree in Marketing, Communications, or related discipline - 5+ years of event marketing experience, including owning and executing complex B2B trade show and event programs - Proven experience managing multi-event portfolios with booths ranging from small to large-format, including planning, execution, and reporting - Experience supporting product launches and evolving product portfolios through events - Strong project management skills; highly organized with ability to manage multiple projects, resources, budgets, and personnel under tight deadlines - Excellent written, oral, and cross-functional communication skills; ability to partner effectively with Sales, Product, and Marketing teams - Data-driven mindset with ability to extract insights from event and marketing metrics to optimize outcomes - Creative, innovative, and proactive; able to identify opportunities and improve event experiences - Confident, friendly, dynamic personality suitable for brand ambassador role - Comfortable with 25% travel commitment Bonus Skills: - Passion for 3D printing and emerging technologies - Experience in fast-growing startup environments

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