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Director of Provider Activation

Nourish - New York, NY, United States - Hybrid - posted 2026-10-15

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Nourish is a venture-backed AI-native digital health platform that matches patients with registered dietitians, physicians, and AI agents to deliver insurance-covered metabolic health care across all 50 states. Founded four years ago, the company has completed millions of appointments, achieved 3x year-over-year growth, and partnered with health plans covering 200M+ Americans across 250+ health systems. In 2026, Nourish raised a $100M Series C (total funding $215M) led by Menlo Ventures with participation from Thrive Capital, Index Ventures, J.P. Morgan Growth Equity Partners, and others. As Director of Provider Activation, you will own the end-to-end provider onboarding function, responsible for taking dietitians, medical providers, and therapists from signed offer to confidently seeing their first patient. This role manages the Provider Onboarding team and partners closely with Provider Recruiting, Provider Strategy, Provider Enablement, Credentialing, People, and Product teams. Key responsibilities include: - Setting organizational strategy and vision for provider activation across all provider types (RDs, Medical, Therapy) - Diagnosing where providers stall in the onboarding funnel and building systems/processes to structurally improve activation metrics - Building and developing the onboarding team through hiring, ramping, performance management, and coaching - Designing the operating model and systems using CRM, sequencing, and LMS tools to automate low-value touchpoints - Standing up onboarding motions for new provider types (Medical and Therapy) from scratch - Owning capacity and ROI modeling to drive activation improvements in 2027 and beyond - Partnering cross-functionally to ensure thoughtful handoffs and excellent provider experience The role reports to the VP of Provider Growth and is full-time, based in Nourish's Gramercy office in NYC with expectation to work in-person 3-4 days per week with some remote flexibility. Requirements: - 8+ years of experience, ideally in marketplace, provider network, or high-growth startup environments - Proven track record of owning critical funnel metrics end-to-end and structurally improving key metrics - Experience leading teams with strong people management skills and ability to drive high performance - Strong instincts for systems and automation, knowing which touchpoints to automate versus protect for experience - Comfort with quantitative analysis including cohort analysis, caseload modeling, and ROI case-building - High bar for provider experience and commitment to making Nourish the best place for providers to work - Ability to thrive in ambiguity and move through roadblocks to achieve outcomes

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