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Rula is seeking a Director of Partnerships to lead B2B growth by building high-trust relationships with benefit consultants and health plan sales teams. This role drives Rula's Middle Market and National Accounts pipeline, navigating complex self-funded and fully insured plan dynamics to position Rula as the premier behavioral health solution.
You will own end-to-end partnership discussions, translating complex value propositions from elevator pitches to deep dives on claims economics. The role requires strategic prospecting, strong CRM discipline, and up to 20% travel. A West Coast presence or deep regional network is valued.
Required: 10+ years in healthcare (carrier or consulting firm background) with 7+ years in client-facing sales or account management. Examples include roles at Aon, WTW, Mercer, Brown & Brown, Gallagher, Alliant, USI, or medical carriers like Aetna, Anthem, Cigna, United, or Blues. You must demonstrate proven ability to engage and build high-trust partnerships within consultant and health plan communities, owning or co-owning relationships that influence employer opportunities. Multichannel prospecting expertise, deep understanding of self-funded vs. fully insured structures, and ability to lead client conversations end-to-end are essential.
Preferred: 1+ years in a high-growth mental health startup (Spring, Lyra, Modern Health, Headway, Alma). West Coast location or primary relationships with comfort traveling 20%. Strong ability to deliver tailored pitches, navigate complex objections, and maintain zero-error CRM hygiene.
Rula is a remote-first, Series C mental health company dedicated to evidence-based, compassionate care. The company offers comprehensive benefits including medical/dental/vision, 401(k), generous PTO with two company-wide shutdown weeks, paid parental leave, EAP, home office stipend, and wellness programs.
