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AON3D is a venture-backed additive manufacturing company based in Montreal, serving hundreds of businesses across 25+ countries. The company develops hardware, software, and materials solutions to automate and optimize the additive manufacturing process.
As Director of Marketing, you will lead AON3D's marketing strategy and team, reporting to the VP of Sales & Marketing. This is a hands-on leadership role combining strategic direction-setting with tactical execution. You will own marketing strategy across all functions, with particular emphasis on product marketing and content marketing. Key responsibilities include:
• Develop and execute marketing strategy aligned with business goals, translating priorities into plans and budgets
• Build, lead, and develop the marketing team; manage external agencies and partner relationships
• Define marketing performance metrics, measure contribution to pipeline and revenue, and refine strategy based on insights
• Own company and product positioning and messaging; ensure consistent storytelling across all marketing activities
• Translate technical concepts into clear value propositions for different product lines and customer segments
• Plan and execute product launches, including messaging, presentations, and launch events
• Coordinate trade shows and industry events
• Create and maintain technical content: white papers, case studies, landing pages, presentations, and social media
• Conduct user, market, and competitive research to inform positioning and strategy
• Work directly with customers and channel partners to understand needs and production challenges
• Build and run marketing campaigns driving inbound leads through content, email, AdWords, retargeting, social media, and events
• Manage marketing tools including HubSpot, Google Analytics, Figma, and Adobe Creative Suite
• Build cross-functional consensus on messaging, priorities, and launches
Requirements:
• 8+ years of B2B marketing experience with leadership responsibility across marketing functions
• Strong expertise in product marketing and content marketing
• Bachelor's degree in marketing, communications, engineering, or related field (or equivalent experience)
• Experience marketing products in manufacturing or high-technology industries
• Demonstrated ability to understand highly technical products and communicate their function and value
• Strong copywriting and editing skills; experience producing technical content such as white papers and case studies
• Proven experience defining positioning and messaging and bringing products to market
• Hands-on experience with marketing tools (HubSpot, Google Analytics, Figma, Adobe Creative Suite, WordPress, etc.)
• Ability to work at both strategic and tactical levels: setting direction and executing it yourself
• Strong presentation skills with ability to tailor messages to different audiences
• Experience with 3D printing, additive manufacturing, or thermoplastic processing is a strong asset
