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As Paid Ads Manager at Pump, you will own the company's paid acquisition engine, turning ad spend into qualified pipeline. You'll plan, launch, and optimize campaigns across search, social, and emerging channels, working end-to-end on a critical growth lever.
Key responsibilities include:
- Planning, launching, and optimizing paid campaigns across Google Ads, LinkedIn, Meta, Reddit, and other B2B channels
- Owning the paid budget with clear accountability for CAC, pipeline generation, and return on spend targets
- Building landing pages and running A/B tests on audiences, creative, and offers in collaboration with design and content teams
- Setting up and maintaining tracking, attribution, and conversion reporting infrastructure with the GTM engineering team
- Delivering weekly performance reports and recommending budget allocation shifts based on data
This is a hands-on individual contributor role in a fast-growing company where you'll have direct impact on revenue and help shape company culture.
Requirements:
- 3–6 years of hands-on experience managing paid acquisition campaigns, ideally in B2B SaaS
- Demonstrated track record managing meaningful monthly budgets with documented pipeline results
- Proficiency with Google Ads, LinkedIn Campaign Manager, and analytics platforms (GA4, HubSpot)
- Strong analytical skills with comfort working in spreadsheets and building dashboards
- Ability to thrive in a fast-paced, constantly evolving environment
- Available to work 5 days per week onsite in San Francisco office
Bonus qualifications:
- Experience marketing to technical buyers (engineers, DevOps, platform teams)
- Experience with ABM platforms or account-level retargeting strategies