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Salary: USD 189,400 - 236,700 / annual
Mercury, a fintech platform for banking, treasury, and financial workflows serving startups and tech companies, is seeking a Creative Director to build and lead Brand Narrative, a new team within Brand Creative.
You will turn company strategy, product truths, customer insight, and cultural observations into original concepts for Mercury's most important launches, campaigns, and brand moments. In your first year, approximately 70% of your focus will be on leading creative development for high-priority launches and campaigns, with 30% dedicated to building the Brand Narrative function.
Key responsibilities include:
- Originating and leading big creative ideas in partnership with Product Marketing and Brand Marketing, developing concepts that work across film, social, out-of-home, digital, experiences, and partnerships
- Bringing ambitious concepts to life by working closely with Brand Design and Writing leads and their teams from earliest explorations through delivery, staying hands-on and contributing through your own craft
- Building audience and distribution thinking into creative ideas from the beginning, ensuring work belongs where people encounter it
- Leading thoughtful concept development and critique, using rough scripts, prototypes, and AI tools to test ideas quickly
- Finding opportunities proactively by staying curious about Mercury's products, customers, and the wider world
- Partnering with Product Marketing, Brand Marketing, Product Design, Comms, and Insights to identify where creative ambition matters most
- Building and leading the Brand Narrative team: defining purpose, priorities, creative standards, and ways of working; hiring and developing team members; setting clear expectations and coaching people to grow their judgment and conceptual strength
- Creating a culture where the best idea wins through experimentation, honest feedback, and cross-disciplinary contributions
- Establishing practices that strengthen the work, including a clear path from insight to concept to execution, with useful critique and close collaboration throughout
You will work in close creative partnership with peers leading Brand Design and Writing, shaping concepts, language, and visual expression from the beginning with distinct perspectives and shared ownership.
REQUIREMENTS:
- Strong creative foundation in art direction, design, or copywriting, with a portfolio showing original concepts developed into ambitious, well-crafted work across multiple formats
- Deep film experience: you've developed film-led ideas from concept through production with strong instincts for story, scripts, performance, pacing, and sound
- Track record of deep creative collaboration with design and writing peers, leading ambitious multidisciplinary work from concept through production by building trusted partnerships
- Strong taste, cultural awareness, and product curiosity; ability to get close to complex business or products and find human truth within them
- Experience developing creative people and shaping how a team works; ability to give specific, useful feedback, set a high bar with care, and create an environment for creative risk-taking
- Clear communication and sound judgment; ability to rally people around ambitious concepts and navigate competing perspectives
- Portfolio should feature film-led work and broader campaign concepts, with clear explanation of your role in developing ideas, choices made through production, and how you brought work to life with others
About Mercury
Fintech — banking, treasury, and financial workflow platform for startups and technology companies.
