SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
Authologic is building cryptographic identity and trust infrastructure for the digital age. The company helps regulated businesses (banking, fintech, gaming, crypto) identify, onboard, and authenticate users across multiple markets. You will own the end-to-end integrated go-to-market strategy, combining Account-Based Marketing, performance advertising, and global events execution.
Key Responsibilities:
Account-Based Marketing & Lead Generation: Launch and scale hyper-targeted ABM campaigns across four core verticals (Banking, Fintech, Gaming, Crypto) in partnership with the sales team. Design end-to-end lead generation and account engagement processes that deliver high-intent pipeline to international sales teams. Develop and manage customer contact strategies, including targeted newsletters, to drive product adoption, retention, and expansion.
Performance Advertising: Own paid search strategies across AI platforms and Google Search to capture high-intent buyers searching for identity, KYC, and eID solutions. Execute targeted LinkedIn ad campaigns to amplify brand messaging, engage buying committees within target accounts, and generate account-level intent.
Global Events Strategy: Drive end-to-end execution for 2026 events and research vertical-led options and trade show roadmaps for 2027. Manage Authologic's presence across international fintech/B2B tech expos, trade shows, executive roundtables, panels, VIP dinners, podcasts, and webinars. Handle pre- and post-event logistics, optimize booth and panel engagements, and build automated lead follow-up workflows to maximize ROI.
Sales Alignment: Work closely with SDRs and Account Executives to align marketing touches with sales outreach journeys.
The role offers significant autonomy—you will lead the ABM, paid ads, and events GTM effort end-to-end with minimal micromanagement. The company operates with a remote-first culture and occasional in-office collaboration, plus quarterly off-sites. You'll work with YC-backed founders and access the YC network.
Requirements:
- 5+ years of success leading multi-channel GTM campaigns, digital advertising, and Account-Based Marketing in B2B SaaS, Fintech, or Identity Tech
- Proven track record of mapping buying committees, launching multi-vertical 1:Few ABM programmes, and translating account intelligence into closed revenue
- Hands-on experience optimizing high-intent search campaigns and targeted B2B LinkedIn ads to drive measurable ROI
- Proven experience evaluating, booking, and running both virtual and high-stakes physical events (expos, roundtables, dinners) that convert into real pipeline
