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Alpha Online, part of CarOnSale (an AI-driven operating system for B2B used-car trading in Europe), is seeking a Business Development Manager to serve as the critical interface between product, technology, sales, and leadership. The company develops AlphaController, process-management software for professional used-car dealerships, serving major OEM customers including Mercedes-Benz, BMW, Volkswagen, Porsche, and Audi.
In this role, you will evaluate new product ideas and customer requests before they reach the tech team, conducting market analysis, customer conversations (including with major brand customers), and assessing monetization potential. You will build business cases that inform leadership decisions on engineering resource allocation. After technical completion, you own the rollout: briefing sales and support, initiating SAP accounting setup, and coordinating go-to-market and marketing activities as needed. You will engage Customer Success to actively place new products with existing customers, including contract adjustments for new OEM framework integrations. You serve as the connective hub across product, tech, sales, accounting, customer success, and leadership.
The role is based in Hamburg with an expectation of in-office presence for close collaboration with departments, though flexible home office is available. You will start with real cases and customer calls, with optional days at the parent company CarOnSale in Berlin and alongside experienced sales colleagues.
REQUIREMENTS:
- Multiple years of relevant experience in Business Development, Project Management, or comparable cross-functional role (not an entry-level position); background as a Scrum Master or in Business Development at an automotive company also fits.
- Proven experience building and calculating business cases, and assessing market demand and monetization potential.
- Strong stakeholder management skills; ability to navigate confidently across accounting, tech, sales, customer success, and customers.
- Comfort with direct customer contact and ability to maintain focus when managing multiple topics under time pressure.
- German language proficiency at C1 level minimum.
- AI-affinity: active daily use of tools like Claude, ChatGPT, or Copilot.
- Advantageous: automotive industry experience; completed bachelor's degree or equivalent.
