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AVP, Agency & SI Partnerships

Braze - San Francisco, CA, United States - Hybrid - posted 2026-09-10

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Salary: USD 170,000 - 268,000 / annual

Braze is seeking an AVP of Agency & SI Partnerships to own the company's global strategy for building and scaling relationships with agencies and systems integrators who implement, activate, and grow Braze for customers. Reporting to the SVP of Partnerships, you will operate as a peer to regional Partner Sales AVPs and the VP of Technology & Marketplace Partnerships. You will lead a global team of Partner Account Directors (11 direct reports) responsible for Braze's platinum-tier relationships with firms like Deloitte, Accenture, WPP, Publicis, and Merkle, with accountability for expanding the team's presence from its current North America concentration into EMEA and APAC. Key responsibilities include: - Setting global strategy for agency and SI partnership investment and defining which practices and partners warrant platinum-tier investment - Building and scaling a partner certification, enablement, and practice-development program that ensures delivery quality and customer success - Partnering with Global Learning and Enablement to mature training and certification models that hold partners to a consistent bar - Collaborating with Partner Services leadership on Partner-Led Delivery to align onboarding, certification, and delivery quality across all partner-run engagements - Co-developing packaged, market-making solutions with Technology & Marketplace partners and platinum-tier agencies/SIs - Establishing global SI and agency strategy and partnership standards while enabling regional Partner Sales AVPs to execute locally - Managing pipeline and performance visibility using Salesforce, Crossbeam, Clari, and Looker to track partner-sourced and partner-influenced pipeline, implementation quality, and retention outcomes - Serving as escalation point and relationship owner for platinum-tier engagements globally The role focuses on building a partner community where consultants at major firms deeply understand Braze and can represent it effectively independently. Success is measured by successful onboardings, operational campaign execution, retention and expansion driven by partner investment in customer success, and a certification model with real credibility. You will chart strategic transformation by evolving the certification and enablement model into a predictable, scalable credentialing program. You will drive high performance by leading your team and partners against clear targets for partner-sourced pipeline, delivery quality, retention, and growth. You will forge collaborative relationships across regional teams and cross-functional partners while carrying executive-level relationships with the largest agency and SI partners. You will communicate strategy into actionable playbooks for your team, Partner Sales, and cross-functional peers. REQUIREMENTS: - 15+ years in partner sales, alliances, or consulting/SI ecosystem roles in B2B SaaS, with at least 7-8 years at Senior Director or AVP level - Proven track record owning a global partner-influenced revenue number with clear commercial outcomes - Deep experience managing relationships with global SIs and agency holding companies at the executive sponsor level (Deloitte, Accenture, Merkle, WPP, Publicis, or similar) - Proven track record building or scaling a partner certification, enablement, or practice-development program - Demonstrated ability to operate as a global function, leading through influence with peer AVPs in AMER, EMEA, and APAC - Track record co-developing packaged solutions or joint IP with technology and agency/SI partners (named, sellable offerings built on platforms, not just co-marketing agreements) - MarTech or adjacent SaaS ecosystem knowledge strongly preferred, with emphasis on how composable tech stacks create implementation and delivery opportunities - Comfort using account mapping tools such as Crossbeam or equivalent - Track record creating operating models, certification programs, and playbooks from scratch

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