SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
G2 is the world's largest software marketplace, recently merged with Capterra, SoftwareAdvice, and GetApp to create a unified platform serving 200M+ annual visitors with 6M verified reviews. The company is transforming the B2B software industry by becoming the most trusted data foundation for software buyers and sellers in the age of AI.
You will join the Buyer Research Operations team as an Associate, Operations, managing daily lead processing, buyer validation, and secondary research for the Pay-Per-Lead (PPL) program. This role is central to driving PPL revenue growth through streamlined lead qualification and execution of vital operational workflows.
Key Responsibilities:
- Execute daily lead processing and secondary research using databases to identify and qualify buyer information for the PPL business
- Validate buyer information and discover new contact details via LinkedIn, ZoomInfo, company websites, and other databases to expand the PPL qualification process
- Identify high-relevance leads for the sales team to pursue for product offerings
- Leverage data triangulation and high-quality research to identify new target associations for Partner expansion programs
- Maintain strict quality standards and accuracy while meeting target turnaround times and throughput SLAs
- Conduct secondary research to map software products across vendors and identify relevant points of contact (POCs)
- Create comprehensive company snapshots capturing vendor capabilities and key insights to empower sales rep execution
G2 is grounded in PEAK values (Performance, Entrepreneurship, Authenticity, Kindness) and emphasizes a value-driven, growing global community. The company is intentional about diversity, equity, and inclusion, with people-led ERGs and philanthropic initiatives.
Requirements:
- Strong secondary research and data triangulation skills
- Basic technology and software knowledge
- Intermediate Excel proficiency
- Experience with sales intelligence tools (e.g., D&B, ZoomInfo, LinkedIn Sales Navigator)
- Excellent written and verbal communication
