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Qualtrics is seeking an Associate Instructional Designer to join the global Go-To-Market (GTM) Enablement team. This role focuses on developing high-engagement digital learning content for internal employees and partner networks across sales, pre-sales, delivery, and account management functions.
You will own the end-to-end development and delivery of learning content across multiple modalities including e-learning, video, job aids, in-application guidance, and support materials. Your responsibilities include:
• Develop and launch digital content with emphasis on just-in-time learning that can be produced, published, and updated rapidly
• Build learning experiences across diverse formats (e-learning, video, job aids, in-application guidance)
• Own timelines for assigned scope including LMS entry, beta launch, and launch support with senior ID review at key milestones
• Leverage AI tools to accelerate drafting, scripting, media creation, and quality assurance while applying instructional judgment
• Interview subject matter experts and synthesize complex technical concepts into accessible formats
• Write course content including expository text, video scripts, learning activities, and assessment questions
• Analyze course activity and feedback to prioritize refinement and enhancement
• Maintain the eLearning library to keep content current with product features and XM methodologies
• Research industry best practices for creating engaging and interactive content
You'll work in a fast-paced environment where you'll gain expertise in experience management (XM) as a category, learn about sales and services functions at technology companies, and expand your instructional design skills through coaching from senior designers and an active global community of practice. You'll build depth across the enablement tech stack including WorkRamp, Highspot, Articulate 360, WhatFix, and Canva, plus AI tooling.
Qualtrics operates a hybrid model with three in-office days per week (Mondays, Thursdays, plus one day selected by your organizational leader).
REQUIREMENTS:
• 4-5 years of experience in content development, technical writing, or online instructional design
• Hands-on experience with Articulate 360 (Rise and Storyline) or comparable authoring tool
• Working knowledge of at least one enablement or learning platform (WorkRamp, Highspot, WhatFix, or equivalent)
• Comfort designing in Canva or equivalent visual design tool
• Demonstrated use of AI tools in design, content, or media production workflow
• Ability to convert complex, technical information into easy-to-understand formats
• Outstanding organization and prioritization skills
• Strong attention to detail for high-quality, polished content
• Comfortable in shifting environments; raises questions early, adjusts to priority changes, keeps work moving
PREFERRED QUALIFICATIONS:
• Knowledge of adult learning theories, Bloom's Taxonomy, instructional design models, and assessment development
• Experience making digital learning interactive, engaging, and social
• Experience designing overall curriculum for defined audiences
• Video editing experience
• Experience reporting on digital learning data (WorkRamp reporting, Tableau, or similar) and translating it into design decisions
• Familiarity with Salesforce
• Experience with Google distribution lists or comparable audience and distribution management
