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Salary: USD 180,370 - 212,200 / annual
Coinbase is seeking a Senior Product Designer to lead the end-to-end design of the Developer Portal within the Developer Product Group. This role shapes the experience for external developers building on Coinbase's platform, owning critical surfaces including documentation, API dashboards, onboarding flows, and self-service tooling.
You will own design for the entire Developer Portal experience, ensuring it transforms complex technical workflows into clear, intuitive interfaces that drive developer adoption and success at scale. Key responsibilities include:
• Own end-to-end design for the Developer Portal, spanning documentation, API dashboards, onboarding flows, and self-service tooling
• Lead design system contributions specific to developer-facing surfaces, ensuring consistency and scalability across the Portal experience
• Partner with Product, Engineering, and Developer Relations to identify friction points in the developer journey and ship high-impact improvements
• Drive user research and usability testing with external developers to validate design decisions and uncover unmet needs
• Shape how AI-powered features surface within the Portal, including intelligent search, contextual guidance, and code generation experiences
• Build and maintain design specs, prototypes, and interaction patterns in Figma that serve as the source of truth for engineering delivery
Coinbase is a remote-first company with quarterly in-person "surge" sessions for intensive collaborative work. The environment is high-intensity and mission-driven, focused on increasing economic freedom through cryptocurrency and blockchain technology.
REQUIREMENTS:
• 5+ years of product design experience, with at least 2 years designing developer tools, technical platforms, or documentation experiences
• Demonstrated ownership of end-to-end design for complex, multi-surface products shipped to production
• Proven experience contributing to or maintaining a design system, with a portfolio showing systematic, scalable design thinking
• Proficiency in Figma for design delivery, prototyping, and design system management
• Track record of integrating user research insights into design decisions, with examples of how research changed a shipped outcome
• Ability to utilize generative AI responsibly, maintaining human oversight to deliver business-ready outputs and drive measurable improvements in workflow efficiency, cost, and quality