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Sales Development Strategy and Operations Manager

Ping Identity - Remote - Remote - posted 2026-09-24

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Salary: USD 125,000 - 140,000 / annual

Ping Identity is seeking an experienced Sales Development Operations Manager to support the global Sales Development Representative (SDR) team. This role is critical to ensuring efficiency, productivity, and scalability of the SDR function worldwide. You will own day-to-day strategic execution and operational optimization of the Sales Development team, working at the intersection of sales and marketing to drive process improvements across multiple tools and regions. Key responsibilities include: Strategic Planning & Execution: Collaborate with SDR leaders to translate overarching strategies into actionable plans. Work closely with SDR leadership, Marketing Ops, Sales Ops, and RevOps to ensure alignment across the funnel. Participate in quarterly and annual planning for SDR capacity, coverage models, and quota setting. Support special projects, pilot programs, and initiatives to drive pipeline growth. Analytics & Reporting: Build and maintain SDR dashboards and performance reports in Salesforce and other systems. Provide insights on SDR productivity, activity, conversion rates, pipeline creation, and campaign effectiveness. Deliver actionable recommendations to leadership based on data trends and performance analysis. Define and track key performance indicators (KPIs) for the SDR team, such as activity levels, conversion rates, and pipeline generation. Analyze SDR performance data to identify trends, insights, and areas for improvement. Report regularly to leadership on team performance and progress toward goals. Assist in designing and administering SDR compensation plans and incentive programs. Process Optimization & Execution: Drive innovation across the SDR organization, including evaluating and recommending new technologies to improve SDR productivity and pipeline generation. Drive improvements across the current SDR tech stack (SFDC, RingLead, Marketo, SalesLoft, 6sense, ZoomInfo, and Chorus) by optimizing workflows and integrations to ensure data accuracy, efficiency, and adoption. Continuously seek opportunities for process optimization and identify areas for improved efficiency within the SDR workflow. Design, document, and enforce SDR processes to ensure consistency across regions. Advance AI innovation by leading cross-functional pilots and rollouts that embed AI into the SDR workflow. Partner with SDR leadership to streamline lead routing, account assignment, and territory management. Drive alignment between SDR, Marketing, and Sales through shared processes and operational rigor. Enablement & Support: Partner with Sales Enablement to onboard and train SDRs on tools, processes, and reporting best practices. Troubleshoot day-to-day issues related to SDR systems and workflows. Create playbooks, documentation, and process guides to support global scalability. Requirements: - 5+ years of experience in Sales Operations, Revenue Operations, or Business Operations, preferably supporting SDR or BDR teams in SaaS - Deep hands-on experience with Salesforce (required) and working knowledge of SalesLoft, 6sense, ZoomInfo, and Chorus - Strong data analysis and reporting skills; ability to translate data into insights and business recommendations - Proven track record in process design, system optimization, and cross-functional collaboration - Excellent communication and organizational skills; able to manage multiple global stakeholders - Growth mindset: proactive, resourceful, and eager to improve team efficiency at scale

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