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Salary: USD 92,000 - 137,500 / annual
Recorded Future, a leading intelligence company serving 1,900+ clients worldwide, is seeking a Marketing Analytics Manager to serve as a strategic analytics partner across the marketing organization. Reporting to the Senior Manager of Marketing Analytics, you will drive reporting, measurement, and data foundation initiatives that enable faster, smarter, outcome-driven business decisions.
You will articulate compelling buyer journey stories through data for demand generation, field marketing, marketing operations, and the broader go-to-market organization. Your responsibilities span marketing analytics and strategic insights, data quality and governance, attribution and pipeline measurement, and emerging automation and AI innovation.
Key responsibilities include:
- Serving as a strategic analytics partner, translating data into insights that shape planning, investment, and campaign decisions
- Developing, maintaining, and refreshing marketing dashboards and reports across HockeyStack, Salesforce, Domo, and Adobe CJA to track KPIs, campaign effectiveness, and ROI
- Reporting on top-of-funnel marketing performance, lead acquisition, conversion rates and velocity, and opportunity progression
- Supporting reporting needs across all business levels, from executive leadership to individual executors
- Delivering ad hoc analysis, segment breakdowns, and channel/campaign deep dives on short turnaround
- Validating reporting and ensuring numbers reconcile across systems
- Troubleshooting and resolving integration and data discrepancies
- Helping build out the marketing data warehouse in partnership with the centralized data infrastructure team
- Supporting maintenance and evolution of multi-touch attribution models
- Partnering with field marketing, revenue operations, and Sales/BDR organizations on lead-to-opportunity reporting
- Driving investment in AI and automation for marketing analytics
- Building and extending automation and data-access workflows, including API and MCP connections
- Exploring and applying emerging AI and data capabilities to increase analytics throughput and unlock new insights
- Developing reusable reporting templates, lightweight data products, and cross-system data workflows
This role is ideal for a data-driven, business-minded analyst who wants to sit at the intersection of marketing strategy, measurement, and emerging data and AI capability in a B2B SaaS environment. The position requires working from the Boston office at least 3 days per week.
Requirements:
- 3+ years of experience in marketing analytics, marketing/revenue operations, or a related analytical field, ideally in a B2B SaaS environment
- Strong proficiency building dashboards and reports in tools such as HockeyStack, Domo, Tableau, or Sigma, or similar BI/visualization platforms
- Hands-on experience with CRM data (particularly Salesforce) and marketing automation platforms (Marketo or HubSpot)
- Hands-on experience applying AI/LLM tooling to analytics or operations workflows
- Experience building automations or integrations via APIs, with familiarity with emerging standards like MCP a plus
- Working knowledge of SQL and/or Python for data analysis and cross-system data work
- Self-driven and intellectually curious, with initiative to dig into problems independently
- Solid understanding of the marketing funnel, lead lifecycle, and attribution concepts (multi-touch, first-touch, last-touch)
- Curiosity and passion for AI, automation, and modern data tooling
- Strong analytical and problem-solving skills with ability to translate data into clear, actionable insights and business recommendations
- Excellent communication skills with ability to convey findings to non-technical stakeholders
Preferred Qualifications:
- Experience with data warehousing (e.g., Snowflake) and data-quality, ETL, or data-pipeline processes
- Exposure to customer journey analytics (e.g., Adobe CJA)
- Certification in Marketo or Salesforce
- Previous experience in a high-growth, enterprise SaaS company
