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Lead Product Manager, Landing Pages

GetYourGuide - Berlin, Germany - Hybrid - posted 2026-09-11

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GetYourGuide is seeking a Lead Product Manager for Landing Pages to own a high-traffic product surface at the intersection of growth, acquisition, and user experience. Landing pages are critical to the company's mission—the moment where acquisition meets experience and where product quality directly determines visitor-to-customer conversion. In this role, you will develop and execute a comprehensive strategy for the landing pages product area, setting measurable goals and taking full accountability for outcomes. You'll build modular, reusable infrastructure—page templates, content modules, and page logic—that compounds in value over time, rather than optimizing individual features. The work is not about shipping features; it's about building foundational systems that scale. You will work closely with paid search, paid media, and SEO stakeholders to ensure pages perform across acquisition channels while keeping the traveler's needs at the center of every decision. Your cross-functional team includes engineers, designers, analysts, and researchers. You'll design and own an experimentation system at scale—architecting the cadence and methodology that enables rapid, parallel testing across page types and channels, moving the team toward data-informed decisions at speed. Key responsibilities include: developing product strategy and connecting it to company mission; applying deep understanding of acquisition channel economics; designing scalable experimentation frameworks; using customer feedback and market trends to drive ruthless prioritization; representing customer interests across all organizational levels; and coaching team members to foster a culture of continuous improvement. The role offers visibility into how GetYourGuide grows, with decisions having measurable business impact from day one. You'll represent customer interests transparently with your team, peers, and leadership, bringing stakeholders along through clear thinking and strong communication rather than authority. GetYourGuide offers a hybrid working model with three days in-office collaboration (Mon, Tue, Thu) and two days of optional at-home focus time. Additional benefits include annual personal growth budget, mentorship programs, 30 days per year work-from-anywhere flexibility, quarterly team events, monthly transportation and fitness budget, language reimbursement, and health/wellness benefits. REQUIREMENTS: - 6+ years of product management experience - At least 2 years as a Lead or Senior PM owning a product area end-to-end (strategy, goal-setting, roadmap execution, KPI accountability) - Systems thinker with experience building product infrastructure or platforms (not just features) and understanding how foundational work compounds over time - Experience at the intersection of product and marketing/growth/acquisition; working understanding of how channels like paid search, paid social, or SEO use product surfaces to drive performance - Strong analytical skills with demonstrated experience in experimentation design, testing methodology, and cadence; ability to build testing culture and move teams toward data-informed decisions at speed - Proven ability to build alignment across engineering, design, analytics, and marketing stakeholders through clear thinking and communication - Excellent written and verbal communication skills in English; ability to translate complex product and technical concepts for executive, marketing, and engineering audiences - Bonus: Experience in marketplace, e-commerce, or travel business - Bonus: Background in engineering or data science

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