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Data Analyst, GTM Analytics

Qualtrics - Provo, UT, United States - Hybrid - posted 2026-10-05

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Qualtrics is seeking a Data Analyst for its GTM Analytics team to serve as a consultant to sales and company leadership. You will provide strategic, analytical, and operational support across multiple global regions and sales teams, solving complex problems and generating data-driven insights that directly impact revenue and address pain points within the sales ecosystem. Key responsibilities include: - Conduct quantitative research in retention and churn analytics, product adoption, forecasting, performance management, and territory design for the Field Services organization - Design and build data delivery mechanisms (dashboards, automated reports) in partnership with systems, operations, and analytics teams to democratize insights - Ensure data quality through automated, documented, tested data pipelines built in Python and SQL - Perform quantitative and qualitative analysis leading to actionable insights on special projects and reports - Handle inbound data requests from field teams and proactively prioritize needs on a weekly basis - Transform complex datasets into insights using Tableau, Excel, Python, R, MySQL, and other analytical tools - Create queries, views, reports, and easy-to-consume dashboards and visualizations - Own end-to-end problem solving from discovery and exploration through implementation - Act as subject-matter expert on assigned projects, collaborating with stakeholders to ensure analytics drive business outcomes The GTM Planning & Insights team manages the operating rhythm of global go-to-market field teams, including territory design, pipeline management, forecasting, customer health, and performance management. The team's work scales across hundreds of individuals and directly supports over $1B in annual revenue. Qualtrics operates a hybrid model with three required office days per week (Mondays, Thursdays, and one additional day selected by your organizational leader). Requirements: - 2-5 years conducting data analysis with proven track record of insights driving business impact - 2-5 years designing and building dashboards used by large audiences for extended periods (Tableau preferred) - Preferred: experience building robust data pipelines in Python and SQL across data warehousing technologies (Redshift/Snowflake preferred) and system APIs (Salesforce, Qualtrics, Tableau, etc.) - Experience conducting innovative research in a business context - Experience collaborating with systems and operations teams to operationalize insights and democratize data - Experience working with complex stakeholder groups including executives, go-to-market field teams, and operations teams - Degree or relevant experience with quantitative or systems focus (Information Systems, Computer Science, STEM, Business Analytics, Finance, Data Science)

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