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CRM Architect, B2B

Quince - Remote - Remote - posted 2026-01-07

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Quince is a Series D-funded direct-to-consumer fashion and accessories company founded in 2018, disrupting retail through high-quality essentials at transparent, low prices. The company leverages AI, analytics, and automation to scale sustainably while maintaining ethical production and environmental responsibility. You will serve as the CRM Architect for Quince's B2B division, reporting to the General Manager of B2B. This is a hands-on technical individual contributor role focused on designing, building, and optimizing the company's B2B growth infrastructure using HubSpot as the core platform. Key responsibilities include: **HubSpot Architecture & Data Governance:** Act as the primary architect and hands-on administrator for HubSpot, aligning the platform's data model with the end-to-end B2B customer journey from lead through long-term account management. Design and maintain custom objects, properties, and pipelines that reflect Quince's commercial motions. Establish CRM data standards, naming conventions, and validation rules to ensure data hygiene and platform scalability. **Onboarding & Health Measurement:** Collaborate cross-functionally to define critical business metrics for evaluating customer onboarding success and account health. Translate onboarding milestones into technical tracking mechanisms within HubSpot, including time-to-value tracking, onboarding stages, and product adoption triggers. Build and maintain health-scoring models and automated alerts to proactively flag at-risk accounts and highlight expansion opportunities. **System Integrations & Automation:** Design and oversee integrations between HubSpot and other critical systems (ERP, billing, product analytics, etc.). Build sophisticated workflows and automation pathways that reduce manual work and ensure data consistency across platforms. Optimize API usage and manage data synchronization to support real-time decision-making. **Reporting & Analytics:** Develop dashboards and reporting frameworks that provide visibility into B2B pipeline health, conversion metrics, and account performance. Enable stakeholders across sales, customer success, and finance to access actionable insights from CRM data. You will be a HubSpot expert with deep experience configuring complex workflows, managing custom objects, and translating business requirements into technical solutions. This role demands someone who can balance hands-on technical execution with strategic thinking about how CRM infrastructure drives business outcomes.

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