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Salary: USD 50,000 - 95,000 / annual
Ennoble Care is a mobile primary care, palliative care, and hospice service provider operating across 11 states (New York, New Jersey, Maryland, DC, Virginia, Oklahoma, Kansas, Pennsylvania, Texas, Florida, and Georgia). The company brings clinicians directly to patients' homes, providing a continuum of care for those with chronic conditions and limited mobility, complemented by remote patient monitoring, behavioral health management, and chronic care management programs.
The Hospice Community Liaison will be responsible for driving business development and community engagement in the Berks County, PA region. This is a full-time, field-based role focused on promoting Ennoble Care's hospice and related services to healthcare providers and facilities.
Key Responsibilities:
- Analyze the company's service area to identify and prioritize target markets
- Visit doctors' offices, hospitals, assisted living facilities, skilled nursing facilities, and other referral sources to present agency credentials and secure patient referrals
- Conduct internal analysis of organizational strengths, weaknesses, and competitive positioning
- Review and analyze past and current marketing data to inform strategy
- Evaluate the company's service offerings and market positioning
- Analyze patient and company relationships to identify growth opportunities
- Develop sales and marketing objectives with realistic sales projections
- Create comprehensive marketing plans with clear priorities and timelines
- Execute marketing initiatives within established budgets and schedules
- Monitor and evaluate marketing performance on a regular basis
- Attend interdisciplinary group (IDG) meetings as appropriate
- Provide community outreach and education initiatives
- Support office staff with training updates and administrative needs
Requirements:
- Minimum 3 years of experience in marketing, nursing, or social work, with demonstrated interaction with health agencies and healthcare professionals
- Organized and detail-oriented approach to work
- Strong oral and written communication skills
- Valid driver's license with insured, well-maintained automobile (required for field visits)
