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FlixBus is seeking a Commercial Market Manager to operate with full ownership of Mexico market performance. This role sits at the intersection of commercial strategy, data analysis, and cross-functional coordination, driving profitable growth and market expansion.
Key Responsibilities:
- Monitor and analyze demand patterns, competitor behavior, and channel efficiency across the Mexico market
- Support and coordinate commercial activities including promotions, marketing and sales campaigns, A/B tests, and activations
- Build and govern campaign calendars (CRM, social, paid, partnerships)
- Own country briefings for Marketing & Sales channels on a bi-weekly cadence, including budget oversight
- Identify customer and ancillary product opportunities (discount programs, corporate offerings, special products)
- Maintain market intelligence on competitive landscape and news in Mexico
- Monitor line/corridor performance metrics: Revenue, Yield, Average Ticket, Volume
- Propose weekly and monthly topline outlooks and growth forecasts
- Collect country-specific e-commerce needs, build business cases, and pitch strategic initiatives
- Lead ad-hoc analyses, reporting, and special projects
- Act as project manager or subject-matter expert on strategic topics
- Drive profitable market expansion and growth acceleration
- Improve marketing ROAS and NOI/Cost efficiency
- Protect budget and revenue goals
- Drive initiatives supporting customer experience and NPS
- Build partnerships across Marketing, Operations, Network Planning, PR, and other regions
You will naturally balance growth ambition with ROI discipline and service quality, acting as a cross-functional orchestrator. The role requires a highly proactive, detail-oriented, execution-driven mindset with strong market intelligence capabilities.
Requirements:
- Bachelor's Degree in Marketing, Business Administration, International Relations, Economics, or similar field
- 2-3 years of experience in a similar role within a Commercial Department
- Strong analytical skills with expertise in funnel economics, NOI/ROAS interpretation, and translating data into concrete business recommendations
- Passion for building markets, scaling operations, and driving profitable expansion
- Excellent cross-functional communication and presentation skills
- Ability to manage multiple initiatives, budgets, and stakeholders with high follow-up discipline
- Comfortable working with significant autonomy and freedom without constant guidance
- Fluent in English (other languages a plus but not required)
Note: The company encourages applications from candidates who don't meet 100% of requirements but believe they can make an impact.
