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Samba TV is a media intelligence company that aggregates viewing and consumption data from over a billion people across all screens to help brands make data-informed decisions. The company uses AI and billions of signals from smart TVs, data partners, and the open web to connect media consumption with online and real-world behavior.
The Associate Measurement Partner role sits within the Measurement Science organization and offers direct client impact through crafting compelling insights and recommendations that optimize campaign strategies. You will serve as a key point of contact for 3-5 major publisher and advertising platform accounts, translating complex data into actionable stories that inform media planning and strategy.
Key Responsibilities:
- Lead execution of Samba TV's ad effectiveness studies, transforming raw data into clear, actionable insights
- Act as primary contact for major publishers and advertising platforms, managing 3-5 accounts
- Develop, deliver, and present compelling reports and analyses that articulate the value of Samba's measurement suite
- Own creation and presentation of regular reports on key advertising metrics (Box Office, Tune In, Reach & Frequency) with clear, impactful takeaways
- Collaborate with internal Data Analysts and Product teams, serving as the client's voice to ensure data output aligns with objectives and timelines
- Provide feedback on methodology and process improvements
- Support the sales organization by crafting positioning stories and developing presentation materials
- Maintain and grow client relationships through proactive communication and ensuring satisfaction with deliverables
Requirements:
- 2-3 years of work experience in a client-facing role with strong focus on presenting insights, data analysis, or strategic consulting within market research, advertising, media, or related fields
- Bachelor's degree in business, marketing, economics, or related area of study
- High proficiency in Microsoft PowerPoint and Excel
- Strong aptitude for analyzing information and distilling complex data into concise, compelling, actionable insights for non-technical audiences
- Natural storyteller with strong verbal and written communication skills, comfortable presenting to clients and internal stakeholders
- Curious mindset with ability to understand the "why" behind data and identify patterns across different publishers and studies
- High level of accuracy and organization, capable of managing multiple client deliverables simultaneously
- 2-3 years of experience in project management, research, or measurement analyst role
