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Associate Instructional Designer

Qualtrics - Reston, VA, United States - Hybrid - posted 2026-10-15

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Salary: USD 67,500 - 82,500 / annual

Qualtrics is seeking an Associate Instructional Designer to join the global Go-To-Market (GTM) Enablement team. This role is part of the Instructional Design team, which delivers high-engagement learning experiences at scale across multiple modalities to support internal employees and partner networks in sales, pre-sales, delivery, and account management roles. You will develop accurate, impactful digital content that remains 'just-in-time' and agile to keep pace with business transformation. Your responsibilities include: - Develop and launch digital content with emphasis on just-in-time learning that can be produced, published, and updated quickly - Build learning content across diverse modalities: e-learning, video, job aids, in-application guidance, and support materials for live sessions - Own the end-to-end process for assigned scope, including LMS entry, beta launch, and launch support, with senior ID review at key milestones - Use AI tools to accelerate drafting, scripting, media creation, and quality assurance, applying instructional judgment to all deliverables - Interview subject matter experts and synthesize complex concepts into clear, accessible formats - Write course content including expository text, video scripts, learning activities, and assessment questions - Publicize newly released training content via internal and external channels - Analyze course activity and feedback to prioritize refinement and enhancement - Maintain the eLearning library to keep content current, accurate, and aligned with product features and XM methodologies - Research strategies and industry best practices for engaging, interactive content You will work in a collaborative environment with direct coaching from senior instructional designers and an active global ID community of practice. The role offers exposure to experience management (XM) as a category, various sales and services functions at technology companies, and the enablement tech stack including WorkRamp, Highspot, Articulate 360, WhatFix, and Canva. Qualtrics operates a hybrid work model: three days per week in office (Mondays, Thursdays, plus one day selected by your organizational leader), with flexibility to work remotely the rest of the week. REQUIREMENTS: - 4–5 years of experience in content development, technical writing, or online instructional design - Hands-on experience with Articulate 360 (Rise and Storyline) or comparable authoring tool - Working knowledge of at least one enablement or learning platform (WorkRamp, Highspot, WhatFix, or equivalent) - Comfort designing in Canva or equivalent visual design tool - Demonstrated use of AI tools in design, content, or media production workflow - Ability to convert complex, technical information into easy-to-understand formats - Outstanding organization and prioritization skills - Strong attention to detail for high-quality, polished content - Comfortable in shifting environments; raises questions early, adjusts to priority changes, keeps work moving without waiting to be unblocked - Excellent written and verbal communication skills - Passion for adult eLearning and creating effective learning strategies - Fast learner with technical aptitude to gain expertise across products and the ID tech stack PREFERRED: - Knowledge of adult learning theories, Bloom's Taxonomy, instructional design models, and assessment/testing development - Experience making digital learning interactive, engaging, and social - Experience designing overall curriculum for defined audiences - Video editing experience - Experience reporting on digital learning data (WorkRamp reporting, Tableau, or similar) and translating it into design decisions - Familiarity with Salesforce - Experience with Google distribution lists or comparable audience and distribution management

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