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Salary: USD 75,000 - 91,000 / annual
Qualtrics is seeking an Associate Instructional Designer to join the global Go-To-Market (GTM) Enablement team. This role sits within the Instructional Design team, responsible for delivering high-engagement learning content across multiple modalities to support internal employees and partner networks in sales, pre-sales, delivery, and account management functions.
You will develop accurate, impactful digital content including e-learning, video, job aids, in-application guidance, and support materials. Your work will emphasize just-in-time learning that can be produced, published, and updated at speed to keep pace with business transformation. You'll own the end-to-end process for assigned content scope, including LMS entry, beta launch, and launch support, with senior instructional designer review at key milestones.
Key responsibilities include:
- Develop and launch digital content across diverse modalities with emphasis on speed and agility
- Build learning experiences using e-learning, video, job aids, in-application guidance, and live session materials
- Interview subject matter experts and synthesize complex technical concepts into easy-to-understand formats
- Write course content including expository text, video scripts, learning activities, and assessment questions
- Use AI tools to accelerate drafting, scripting, media creation, and quality assurance
- Analyze course activity and feedback to prioritize refinement and enhancement
- Maintain and update the eLearning library to keep content current with product features and methodologies
- Publicize newly released training content via internal and external channels
- Research industry best practices for creating engaging and interactive content
You'll work in a collaborative, fast-moving environment with direct coaching from senior instructional designers and an active global community of practice. The role offers exposure to experience management (XM) as a category, various sales and services functions, and the enablement tech stack including WorkRamp, Highspot, Articulate 360, WhatFix, and Canva.
Qualtrics operates a hybrid work model: three days per week in office (Mondays, Thursdays, plus one day selected by your organizational leader), with flexibility to work remotely the rest of the week.
REQUIREMENTS:
- 4-5 years of experience in content development, technical writing, or online instructional design
- Hands-on experience with Articulate 360 (Rise and Storyline) or comparable authoring tool
- Working knowledge of at least one enablement or learning platform (WorkRamp, Highspot, WhatFix, or equivalent)
- Comfort designing in Canva or equivalent visual design tool
- Demonstrated use of AI tools in design, content, or media production workflow
- Ability to convert complex, technical information into easy-to-understand formats
- Outstanding organization and prioritization skills
- Strong attention to detail for high-quality, polished content
- Comfort in shifting environments; ability to raise questions early, adjust to priority changes, and keep work moving
- Excellent written and verbal communication skills
- Passion for adult eLearning and creating effective learning strategies
- Technical aptitude to gain expertise across products and the instructional design tech stack
PREFERRED QUALIFICATIONS:
- Knowledge of adult learning theories, Bloom's Taxonomy, instructional design models, and assessment development
- Experience making digital learning interactive, engaging, and social
- Experience designing overall curriculum for defined audiences
- Video editing experience
- Experience reporting on digital learning data (WorkRamp reporting, Tableau, or similar) and translating it into design decisions
- Familiarity with Salesforce
- Experience with Google distribution lists or comparable audience and distribution management
