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Associate Instructional Designer

Qualtrics - Dallas, TX, United States - Hybrid - posted 2026-10-14

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Qualtrics is seeking an Associate Instructional Designer to join the global Go-To-Market (GTM) Enablement team. This role is part of the Instructional Design team, which delivers high-engagement learning content across multiple modalities to support onboarding, role capability development, and ongoing education for internal employees and partner networks. You will develop accurate, impactful digital content that remains 'just-in-time' and agile to keep pace with business transformation. Your responsibilities include: - Develop and launch digital content with emphasis on just-in-time learning that can be produced, published, and updated at speed - Build learning content across diverse modalities including e-learning, video, job aids, in-application guidance, and support materials for live sessions - Own the end-to-end process and timeline for assigned scope, including LMS entry, beta launch, and launch support, with senior ID review at key milestones - Use AI tools to accelerate drafting, scripting, media creation, and quality assurance, applying instructional judgment to everything that ships - Interview internal subject matter experts and synthesize complex concepts into easy-to-understand formats - Write course content including expository text, scripts for animated and testimonial videos, learning activities, and assessment questions - Publicize newly released training content via internal and external marketing channels - Analyze course activity and feedback to prioritize tasks for ongoing refinement - Maintain the eLearning library to keep content current, accurate, and relevant with updated product features - Research strategies and industry best practices for creating engaging and interactive content You'll gain expertise in experience management (XM) as a category, learn about sales and services functions across technology companies, expand instructional design expertise through coaching from senior designers, and build depth across the enablement tech stack including WorkRamp, Highspot, Articulate 360, WhatFix, and Canva. Qualtrics operates a hybrid work model with in-office presence three days per week (Mondays, Thursdays, plus one day selected by your organizational leader). REQUIREMENTS: - 4-5 years of experience in content development, technical writing, or online instructional design - Hands-on experience with Articulate 360 (Rise and Storyline) or comparable authoring tool - Working knowledge of at least one enablement or learning platform (WorkRamp, Highspot, WhatFix, or equivalent) - Comfort designing in Canva or equivalent visual design tool - Demonstrated use of AI tools in a design, content, or media production workflow - Ability to convert complex, technical information into easy-to-understand formats - Outstanding organization and prioritization skills - Strong attention to detail to produce high-quality, polished content - Comfortable in shifting environments; raises questions early, adjusts when priorities move, keeps work moving without waiting to be unblocked PREFERRED: - Knowledge of adult learning theories, Bloom's Taxonomy, instructional design models, and development of assessments/testing - Experience making digital learning interactive, engaging, and social - Experience designing overall curriculum for defined audiences - Video editing experience - Experience reporting on digital learning data (WorkRamp reporting, Tableau, or similar) and turning it into design decisions - Familiarity with Salesforce - Experience with Google distribution lists or comparable audience and distribution management

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