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Braze is seeking a senior, highly technical Applications & Integrations Lead to own the architecture, governance, strategic roadmap, and support of the GTM, CX, and platform technology ecosystem. You will lead a newly formed Applications & Integrations team, combining team leadership with hands-on expertise in Salesforce, application management, and integration platforms like Tray.io or Workato.
Key responsibilities include:
- Establish and execute governance frameworks and application lifecycle management for the Salesforce ecosystem and GTM/CX applications, maintaining SOX and ITGC compliance
- Own the full project lifecycle for net-new integrations, designing, developing, and deploying system integrations using scalable patterns
- Serve as a key stakeholder for data model sign-off and data flow alignment with enterprise architecture standards
- Administer the Tray.io iPaaS platform and lead delivery of scalable automations across the ecosystem
- Lead stakeholder engagement by translating requirements from GTM, CX, Marketing, Finance, Legal, and other teams into strategic, well-documented solutions
- Maintain comprehensive documentation for system architecture, processes, and procedures; lead change management initiatives
- Provide hands-on escalation management and support across the Salesforce environment and related applications
You bring at least 5 years of application administration experience in mid-to-large scale environments (500+ users), with deep knowledge of Salesforce integrations using Connected Apps, OAuth, REST/SOAP APIs. You have strong experience implementing change management, data governance frameworks, and ensuring SOX/ITGC compliance. Practical experience with middleware platforms (Workato, Mulesoft, Tray.io) is essential. You are skilled at guiding complex technical projects with cross-functional dependencies and can clearly communicate technical concepts to non-technical stakeholders. Familiarity with SaaS tools like Gong, Outreach, Marketo, and Clari is expected.
Preferred qualifications include experience building new business functions from the ground up, balancing strategic enterprise engineering with daily support needs, and relevant Salesforce certifications (Platform App Builder, Advanced Administrator, or Architect).
