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Kraken (part of Payward) is seeking a Senior Web Designer to join the Growth Foundations team. This is a hybrid design and development role where you'll lead the creation of essential web experiences and marketing pages designed to drive customer engagement and conversion across Kraken's fintech platform.
You will work collaboratively with designers, researchers, product managers, content specialists, and engineers to create high-quality, delightful experiences. Your responsibilities include balancing business objectives with customer needs and technical constraints to produce data-informed outcomes, taking concepts from research through exploration, prototypes, and production. You'll actively participate in design reviews, contribute to design system definition and expansion, and utilize data to drive brand strategy and product growth.
This role requires rare hybrid skills: designers who not only envision but build. You'll be expected to take full accountability for your work and exercise consideration of every detail, from fluid animations to pixel-perfect layouts.
Kraken is part of Payward, which has spent 15 years building a modern, globally accessible financial infrastructure platform designed to advance an open, global financial system. The company operates across multiple brands including NinjaTrader, Breakout, xStocks, Payward Services, and CF Benchmarks.
REQUIREMENTS:
- Portfolio demonstrating commitment to design quality, standards, and optimization
- Technical design insight with keen understanding of how design integrates with code
- Proficiency in HTML & CSS (essential); experience with React and JSON is a bonus
- Understanding of progressive enhancement and graceful degradation; ability to design solid baselines that work across reduced motion, slow connections, failed loads, empty and error states
- Proficiency in UI/UX for front-facing consumer websites with understanding of user-centered design aligned with marketing goals
- Information architecture awareness with demonstrated ability to structure web content and create intuitive navigation
- Firm grasp of W3C standards, accessibility, usability, and cross-browser compatibility
- Collaborative spirit with track record of successful partnerships and egoless collaboration
- Familiarity with Figma
- Experience with performance optimization for web
