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Salary: USD 86,000 - 98,000 / annual
Vuori, an athletic apparel brand blending performance and casual aesthetics, is seeking a Senior Graphic Designer to join its Print Team in Carlsbad, CA. Reporting to the Senior Art Director, you will be responsible for designing and producing retail signage, window graphics, point-of-purchase displays, packaging, and collateral that bring the Vuori brand to life across physical environments.
Key responsibilities include:
- Develop and execute all store creative assets, including in-store imagery, signage, window displays, tradeshow environments, and wholesale spaces
- Design original concepts and translate them into mechanical files, die-lines, and production-ready artwork for retail formats
- Prepare, manipulate, and batch export large-format print files and CAD files for distribution across Vuori store locations
- Design and develop product marketing storytelling through printed catalogs and lookbooks
- Collaborate cross-functionally with Visual Merchandising, Store Design, Retail Marketing, and Creative teams to ensure consistent brand expression
- Assist in developing brand visualization toolkits, product packaging, hangtags, and in-store collateral
- Review vendor documents and drawings (fixtures, furniture, signage) and partner with external vendors to ensure accuracy, quality, and on-time delivery
- Contribute to spatial planning and store layouts with focus on customer flow and localized experiences
- Support on-site retail buildouts by executing design vision and assisting with fixture and graphic installation
- Maintain and organize design libraries, templates, and assets for team use
- Provide creative input and trend research to evolve in-store storytelling
- Guide and support junior designers, fostering a collaborative, growth-oriented team culture
- Present work clearly and effectively to internal stakeholders and external partners
Requirements:
- Bachelor's degree in Graphic Design, Visual Communication, or related field, or equivalent years of experience preferred
- 5+ years of professional design experience within an agency, in-house team, or lifestyle/fashion brand environment
- Strong portfolio showcasing expertise in retail design, layout, typography, packaging, and large-format applications
- Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Acrobat) and Figma
- Deep understanding of print production processes, including large-format printing, file setup, and fabrication techniques
- Ability to interpret architectural and engineering drawings, with experience creating documents for vendors and fabricators
- Familiarity with retail fixture systems, in-store construction, materials, and visual merchandising standards
- Excellent time management and organizational skills; able to balance multiple projects and deadlines in a fast-paced environment
- Strong verbal, written, and visual communication skills; confident presenting and defending creative work
- Collaborative, proactive, and detail-oriented with a drive to elevate creative output
- Ability to visualize and communicate ideas quickly through sketching or rapid concept development
