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Salary: USD 108,000 - 248,400 / annual
Veeam, a data and AI trust company headquartered in Seattle, is seeking a Senior Digital Experience Research Analyst to lead research strategy and drive insights across the company's global web presence. This role sits at the intersection of research, analytics, and digital strategy, owning the full research lifecycle from discovery and user interviews through experimentation, measurement, and optimization.
You will work with significant autonomy to influence strategy at the executive level, partnering across marketing, corporate technology, and creative services. Key responsibilities include:
• Define and own the user research strategy and roadmap, scaling research frameworks, standards, and best practices across teams
• Lead qualitative and quantitative research initiatives, including user testing, interviews, surveys, competitive benchmarking, and expert reviews
• Analyze behavioral data and user feedback to uncover insights, friction points, and opportunities that shape product and design decisions
• Define and evolve the web measurement strategy, monitoring user behavior and performance through dashboards and executive presentations
• Own the experimentation program, including A/B and multivariate testing, partnering with design, product, and development teams to validate hypotheses and improve conversion and engagement
• Craft data stories that pair quantitative evidence with user voices, setting the bar for how insight is visualized and presented
• Build and maintain scalable research documentation and insight repositories so findings stay accessible and reusable across teams
You will work with Adobe Analytics, Adobe Customer Journey Analytics, Adobe Target, UserTesting, Microsoft Clarity, and survey/interview tools.
REQUIREMENTS:
• Four or more years of experience in user research, digital experience, conversion optimization, or a related field
• Proven experience defining and leading research strategy and programs
• Strong expertise in qualitative and quantitative research methodologies
• Hands-on experience with Adobe Analytics and Customer Journey Analytics, and with Adobe Target for personalization and testing
• Demonstrated data storytelling ability, with examples of readouts that changed a decision
• Strong understanding of user-centered design principles and familiarity with accessibility standards
• Highly analytical and strategic, with the ability to influence cross-functional teams and drive alignment across a matrixed organization
BONUS SKILLS:
• Experience with Microsoft Clarity or similar session recording and heatmapping tools
• Familiarity with statistical testing and experimental design
• Background in B2B SaaS or enterprise software
• Experience with research synthesis and insight repository tools
