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Salary: USD 193,240 - 230,150 / annual
Roblox is seeking a Senior Content Designer to join the Accounts design team, playing a critical role in building systems that keep the platform safe, civil, and inclusive for a global community of tens of millions of users. You'll focus on creating platform-level designs that make all accounts on Roblox accessible, authentic, and protected.
In this role, you'll own and deliver UX content strategy and execution for key Accounts surfaces and flows, including identity, account access and recovery, and family experiences, from early exploration through launch. You'll develop a deep understanding of diverse user needs—including young users, teens, adults, parents, and creators—to inform content design decisions across safety and account experiences.
You'll define the content strategy and roadmap for Accounts, identifying where content can improve safety, trust, and account outcomes. This involves leading collaboration with product managers, designers, researchers, engineers, and policy partners to ensure experiences are valuable, understandable, and easy to use. You'll apply UX writing and content strategy to high-stakes moments, balancing legal and regulatory requirements with clarity and usability across player, parent, and creator experiences.
Key responsibilities include defining and maintaining content guidelines, patterns, and frameworks for safety and account experiences that support consistency in voice and tone, partnering with the Foundation Design Systems team to make them reusable. You'll communicate and document content decisions clearly, using empathy, logic, research insights, and data to inform recommendations. You'll also advocate for high-quality content design and influence product direction across Accounts, mentoring peers and partners on content best practices.
Additionally, you'll shape team processes and ways of working, helping define how content design operates across groups, and identify and implement AI solutions to improve content quality and scale.
Roblox's mission is to connect a billion people with optimism and civility. The Safety organization is at the heart of that mission, working to ensure everyone has seamless and secure access to accounts tied to their identity, building a world-class account access and management system, ensuring safe and fun family experiences, supporting compliance with global regulations, and providing a healthy, inclusive environment for users of all ages.
**Requirements:**
- Bachelor's degree or equivalent experience in Content Design, UX Writing, Communications, Human-Computer Interaction, or a related field
- Extensive experience (5+ years) in content design, with a strong portfolio demonstrating expertise in designing for trust and safety, identity, accounts, or other high-stakes consumer experiences
- Strong systems thinking and a track record of designing scalable content patterns and frameworks for comprehensive, connected user experiences
- Deep understanding of user-centered design principles, information architecture, and content strategy for complex workflows such as identity verification, authentication, and account recovery
- Track record of collaborating with and influencing cross-functional partners, including product managers, designers, researchers, engineers, and policy teams, and shifting product decisions through content
- Strong drive to deeply understand product goals from both a business and user perspective, fostering a culture of learning and iteration
- Excellent communication and presentation skills, with the ability to articulate content design concepts and rationale clearly and persuasively
- Collaborative mindset with the ability to work effectively across teams and influence design direction
- Strong interest in online safety, the gaming industry, and user-generated content platforms
- Keen interest in user experience trends, privacy, and emerging technologies
- Self-motivated approach to continuously expand design skills and explore new tools and techniques, including a proven ability to incorporate AI into your workflow
