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Perk (formerly TravelPerk) is a global travel and spend management platform trusted by over 12,000 companies worldwide. The company automates travel bookings, expenses, invoice processing, and related workflows to eliminate shadow work and boost productivity. With 1,800+ employees across 12 global offices and headquarters in London and Boston, Perk is experiencing significant growth and investing heavily in AI and automation to enhance sales productivity.
This is a senior individual contributor role supporting Perk's global SDR organization. You will serve as a strategic business partner to SDR leadership, owning the end-to-end SDR tech stack, processes, and operations. Your responsibilities span four core areas:
**Strategic Partnership & Operating Model**: Partner with global SDR leaders to define and run the operating model, including processes, territories, handoffs, and weekly/monthly/quarterly cadences. Align lead management and pipeline definitions across Sales Leadership, Marketing, Sales Enablement, and Finance.
**SDR Process Ownership**: Own the complete SDR workflow from prospecting and outreach through qualification and handoff to Account Executives. This includes defining ICP and account prioritization, signal-based targeting, outbound cadences, qualification methodology, inbound lead capture and routing, speed-to-lead standards, and Rules of Engagement for account ownership. You'll document processes in clear playbooks, roll out changes with SDR leaders and Enablement, and ensure adoption across regions.
**SDR Tech Stack**: Act as the business owner of all tools used by the SDR organization globally, including Sales Engagement platforms, LinkedIn Sales Navigator, and data enrichment tools. You'll own roadmaps, configuration, licensing, cost management, adoption, data quality, and vendor relationships. Ensure tools, CRM, and data work as an integrated system. Evaluate, pilot, and roll out new tools with clear business cases and success metrics. Partner closely with the Revenue Systems team on technical implementation and with Enablement on training and change management.
**AI & Automation**: Partner with the GTM Engineering team to act as business owner of the SDR automation roadmap. Define use cases and priorities for AI-driven outbound, including signal-based targeting, account/contact research, enrichment, personalization, and sequencing. Automate manual CRM updates, lead/account research, routing, and follow-up while measuring time saved and pipeline impact. Design and refine lead routing, scoring, and inbound handling. Test emerging AI capabilities and scale what works with guardrails on data quality, compliance, and brand.
**Data & Quality Standards**: Set standards for data hygiene, outreach governance, and deliverability. Build dashboards and reporting that provide SDR leaders and reps a single source of truth on activity, funnel, and outcomes. Document repeatable processes across regions.
Perk offers competitive compensation with equity ownership, generous vacation, private healthcare or gym allowance, life insurance, wellness support through Spring Health, flexible compensation, 17 weeks' paid parental leave, 16 paid volunteer hours annually, up to 20 "Work from Anywhere" days, language lessons (English, Spanish, Catalan), and a four-week paid sabbatical after 5 years. The company takes an IRL-first approach, requiring in-person work 3 days per week at the Barcelona hub. Relocation support is available.
**Requirements:**
- Significant experience (typically 5+ years) in Revenue Operations, Sales Operations, or SDR/Pipeline Operations in B2B SaaS, with focus on SDR or outbound productivity
- Proven experience supporting rollout of AI and automation for outbound prospecting from a process perspective
- Deep hands-on knowledge of Salesforce and Sales Engagement platforms (Outreach, Salesloft, Gong, or similar), including sequencing, enrichment, routing, and scoring
- Strong analytical skills to extract insights from funnel and rep-activity data and drive decisions
- True owner mentality: take end-to-end responsibility for tools, processes, or outcomes without waiting to be asked
- Credibility as strategic partner to senior sales leaders; comfortable challenging and influencing across Sales, Marketing, Enablement, Finance, and Systems
- Strong project and change management skills with track record of driving adoption across global teams
- Curiosity about AI and its potential for SDR, outbound, and inbound operations
- Comfort in fast-growing, fast-changing environments where processes are still being built