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Sales and Marketing Program Manager

Copper - Berkeley, CA, United States - Hybrid

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Salary: USD 120,000 - 140,000 / annual

Copper is an early-stage climate tech company electrifying homes with battery-equipped appliances, starting with a smart induction range. As Sales and Marketing Program Manager, you will be the operational backbone connecting sales, marketing, business development, and product teams. You will coordinate the sales and marketing team's operating rhythm, including running internal meetings and serving as the central point of coordination across functions. You'll manage production timelines for marketing, graphic design, and sales collateral with tight coordination to campaign schedules, tracking every deliverable for speed and consistency. You'll serve as the primary vendor contact for marketing production and manage the collateral library to ensure current versions are always available. On the revenue operations side, you'll support sales and marketing in CRM usage, including building reports and dashboards on pipelines, forecasts, and sales performance. You'll onboard new sales hires into CRM and sales tools, provide ongoing training as processes evolve, and identify automation opportunities within the CRM as the team scales. You'll evaluate and manage relationships with the sales tech stack (Shopify, HubSpot, Partner.io, and beyond), identifying bottlenecks and championing incremental improvements. This role requires someone who thrives on precision, collaboration, and continuous improvement. You'll work in a fast-moving startup environment where you're comfortable stepping into whatever needs your assistance, staying calm under pressure, and bringing clarity to chaos. The role is in-office 4 days per week with 1 day flexible for remote work. REQUIREMENTS: - Demonstrated experience in sales operations, revenue operations, or similar role with hands-on CRM ownership, ideally at a technology or hardware company - CRM administration experience (Salesforce, HubSpot, or similar) including data hygiene, workflow/automation setup, and reporting - Experience coordinating a sales team's operating cadence, running meetings, pipeline reviews, and following through on action items - Excellent written and verbal communication with strong attention to detail - Strong project management and organizational skills - Strong analytical skills - Ability to work cross-functionally across Sales, Marketing, and Product - Comfortable with occasional travel for event support NICE-TO-HAVE: - Experience at a hardware or physical-product company (including demo unit logistics) - Experience in creative production, program management, or hybrid technical/non-technical operations - Experience planning or supporting trade shows/conferences - Experience managing sales collateral or enablement content - Experience working at a design consultancy or integrated with in-house design teams - Familiarity with sales enablement platforms - Ability to communicate in multiple languages

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