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Scopely's Forge team (Creative Technology & AI division) is seeking a Playable Ads Developer to join their Barcelona office on a hybrid basis. You will work at the intersection of game development, creative technology, design, and art to build interactive playable ads, prototypes, and reusable creative systems for User Acquisition campaigns.
Key responsibilities include:
- Build interactive playable ads, prototypes, and lightweight game experiences for mobile User Acquisition campaigns
- Translate creative briefs, game mechanics, and visual concepts into engaging, responsive, production-ready playable experiences
- Develop playable content using Unity, C#, HTML5, JavaScript/TypeScript, and relevant game frameworks
- Work directly with 2D and 3D assets including characters, environments, UI, animation, VFX, lighting, materials, and camera setups
- Adapt and optimize assets from existing game projects for lightweight playable experiences
- Make thoughtful decisions around composition, color, motion, pacing, interaction design, and visual clarity
- Create intuitive onboarding flows, gameplay interactions, end cards, and calls to action that communicate core mechanics quickly
- Iterate rapidly on creative concepts, gameplay variations, visual treatments, and performance-driven improvements
- Package and deliver playables for platforms and ad networks such as AppLovin, Unity Ads, Google, and others
- Optimize experiences for strict technical constraints including file size, loading time, memory usage, frame rate, draw calls, texture compression, and responsive layouts
- Test and debug playables across different devices, screen sizes, orientations, and input methods
- Collaborate closely with Creative Strategy, User Acquisition, Production, Engineering, artists, and designers
- Help develop reusable templates, components, workflows, and tools to increase playable production speed and consistency
- Contribute to documentation, technical standards, and best practices for playable ads and interactive creative
- Explore AI and automation to accelerate prototyping, asset preparation, iteration, and playable production
Scopely is a leading video game and interactive entertainment company, home to MONOPOLY GO!, Pokémon GO, Stumble Guys, and many other beloved titles. Founded in 2011, Scopely is the #1 mobile games company in the U.S. and #2 globally, with more than $10 billion in lifetime revenue.
REQUIREMENTS:
- 3+ years of experience building interactive experiences, game prototypes, playable ads, mobile games, or similar creative technology products
- Strong hands-on experience with Unity and C#, or equivalent game engine and programming environment
- Strong artistic eye and practical understanding of visual composition, animation, color, timing, UI, and interaction design
- Experience working directly with 2D and/or 3D game assets and integrating them into interactive experiences
- Understanding of mobile performance constraints including build size, load time, memory, FPS, texture compression, and asset optimization
- Comfortable taking ownership from initial brief through implementation, optimization, QA, and final delivery
- Strong communication skills and ability to collaborate effectively with technical and non-technical teams
- Pragmatic, curious, and comfortable working in a fast-moving environment where ideas need to be tested and improved quickly
- Portfolio of playable ads, interactive prototypes, games, or other relevant creative technology work
NICE TO HAVE:
- Experience with HTML5, JavaScript, or TypeScript
- Experience working with AppLovin, Unity Ads, Google Ads, Meta, or other playable ad networks
- Knowledge of User Acquisition metrics (CTR, IPM, CPI, retention, conversion)
- Experience creating or optimizing 3D WebGL experiences
- Experience with Blender, Maya, Photoshop, Illustrator, After Effects, Spine, or similar creative tools
- Knowledge of animation systems, shaders, particles, lighting, materials, and post-processing
- Experience creating responsive UI and interaction systems for different mobile aspect ratios
- Experience building reusable templates, components, editor tools, or export pipelines
- Familiarity with Node.js, build automation, Git, and basic testing workflows
- Experience using AI tools to support code generation, prototyping, asset iteration, or creative production
