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Salary: USD 150,000 - 160,000 / annual
Good Inside is a parenting education platform founded by Dr. Becky Kennedy and Dr. Erica Belsky that combines personalized guidance, AI-powered support, and community to help parents raise resilient, confident kids. Video is increasingly central to how parents discover and engage with Good Inside content.
You will build and lead Good Inside's video and audio production function, transitioning the company from a freelance production model to an in-house studio operation. This is a high-impact leadership role at the center of the parent experience.
Key responsibilities include:
- Lead the transition from freelance to in-house production, including team structure, workflows, vendor relationships, and handoff of existing work
- Set studio and production strategy across YouTube, podcasts, livestreams, app content, partner ads, and social platforms
- Own the production budget, making tradeoffs between quality, speed, and cost
- Build and lead the production team, including video editors and senior production staff, with hiring as the function grows
- Partner with editorial, social, partnerships, and product leaders on content roadmap and creative direction
- Define success metrics (output, turnaround, cost per asset, platform performance) and use insights to improve operations
- Oversee all productions from pre-production through final delivery; shoot on filming days and edit between them
- Own production for livestreams and partner/sponsor ad spots across YouTube, Spotify, Apple, and in-app placements
- Collaborate with Executive Producer and Content & Events Operations Manager on podcast episodes, livestreams, and event shoots
- Build systems for studio scaling, including workflows, CMS, DAM, video archive, and vendor relationships
On an average filming day, the studio might deliver a YouTube series, two podcast recordings, a live workshop, two app recordings, three partner ad spots, and a social video. You'll be hands-on—shooting, cutting, and managing the team's output.
Requirements:
- 7+ years of video and audio production experience, including 2+ years leading a production team or function
- Track record of building or scaling a studio or video function, ideally at a media brand, creator-led company, or consumer startup
- Experience moving production from freelance or agency support to in-house team is a strong plus
- Experience owning a production budget and making smart tradeoffs
- Strong creative point of view with a reel showing range across long form, short form, social, and branded/partner content
- Hands-on skills: run a camera, light a set, conduct interviews, cut pieces, and give sharp editorial notes
- Experience hiring and developing people; strong network of freelancers and vendors
- Steady, patient, and professional with on-set talent, including founders who are the face of the brand
- Bonus: experience creating app or subscription content for parenting/family audiences; deep YouTube familiarity
This is a hybrid role requiring 3 days per week in the Midtown Manhattan office.
