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Freehand is an AI-powered team that automates accounts payable and spend operations for enterprise clients, handling supplier management, contract enforcement, payment processing, and data reconciliation at scale. The company serves major enterprises including Meta, Unilever, J&J, Pfizer, and Cardinal Health.
You will serve as the Lead Brand & Creative Designer, owning the visual identity, creative direction, and design production across all brand touchpoints. This is a foundational, hands-on role that spans brand strategy, website design, marketing campaigns, sales enablement, and corporate communications.
Key responsibilities include:
**Brand & Creative Direction:** Evolve Freehand's visual identity into a distinctive enterprise AI brand. Lead creative concepts and visual storytelling across campaigns and launches. Establish brand guidelines, design systems, templates, and visual standards. Provide creative direction and quality control across internal and external resources.
**Website & Digital Experiences:** Own visual design of website pages, landing pages, and digital marketing experiences. Create high-fidelity Figma designs, responsive layouts, components, and prototypes. Translate complex product capabilities into compelling digital experiences. Collaborate with developers to ensure exceptional implementation.
**Marketing, Sales & Corporate Design:** Design investor presentations, executive decks, customer presentations, sales pitch decks, and proposals. Create brochures, one-pagers, solution briefs, product sheets, case studies, infographics, and sales enablement assets. Design trade show booths, event signage, environmental graphics, and branded experiences. Produce creative assets for paid media, organic social, email, and integrated campaigns. Develop product illustrations and visual explanations of complex technology. Build reusable templates and asset libraries.
**Build Creative Foundation:** Establish scalable design workflows, processes, and quality standards. Manage multiple concurrent projects in a fast-moving environment. Collaborate with external agencies and creative specialists. Explore AI-powered creative tools to improve workflows.
You'll work closely with Marketing leadership and cross-functional teams. As Freehand grows, you'll have the opportunity to shape the creative function and team around it.
**Requirements:**
- 5+ years of experience in brand, visual, graphic, or digital design, ideally in B2B technology, SaaS, or high-caliber creative agency
- Exceptional portfolio demonstrating original creative thinking and outstanding execution across brand, web, campaigns, and production design
- Strong command of typography, composition, color, layout, visual hierarchy, and brand identity
- Expert proficiency in Figma and Adobe Creative Cloud (Illustrator, Photoshop, InDesign)
- Strong website and landing page design skills, including responsive design and UX/UI fundamentals
- Extensive experience producing presentations, marketing collateral, digital assets, and print materials
- Experience with large-format production, trade show graphics, and environmental design
- Strong presentation design skills in PowerPoint or Google Slides
- Ability to translate complex technical concepts into compelling visual communication
- Exceptional attention to detail, strong organizational skills, ability to deliver high-quality work under tight deadlines
- Proactive, self-directed mindset with confidence to bring ideas and challenge creative direction constructively
- Genuine passion for design and drive to create exceptional work
**Bonus qualifications:**
- Hands-on experience with Webflow, Framer, WordPress, or other website platforms
- Working knowledge of HTML, CSS, or web development fundamentals
- Motion design, animation, video editing, or 3D design experience
- Experience with AI-powered creative tools
- Experience building or scaling a creative function within a high-growth startup
