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Founding GTM Engineer

Nectar Social - Lahore, Punjab, Pakistan - In-office - posted 2026-10-06

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Nectar Social is an AI-native social operating system enabling the next generation of commerce. Founded by ex-Meta product and engineering leaders, the company has raised over $30M from investors including GV and True Ventures, and works with brands like Oura Health, Caraway, e.l.f. Cosmetics, Kosas, and OLIPOP. You will be the first GTM Engineer, responsible for building internal tools that power the sales and marketing teams and designing an outbound motion from the ground up. The core thesis: outreach built on warm intros, real signals, and proprietary data—thoughtful enough that recipients are genuinely glad to receive it. Key responsibilities: - Own internal tools: When sales, marketing, or leadership propose an idea, you ship end-to-end solutions (frontend, data, integrations, LLM pipelines) within days. Make build-vs-buy decisions and drive adoption and reliability. - Define and build outbound systems: Help determine which plays to run, which signals to act on, and what never gets sent. Build systems that enable a small team to execute with founder-level care. - Leverage Nectar's proprietary data: The company sees real-time consumer sentiment about brands. You'll pioneer systems that turn this edge into outbound no competitor can replicate. - Run measurable growth experiments: Hypothesize, build, measure (meetings and pipeline), then kill or scale. Own the scoreboard leadership trusts. You are someone who has shipped internal tools people rely on daily (not demos), works natively with AI tools like Claude Code or Cursor, has run outbound or growth experiments with proven results, and holds strong opinions on what makes good outreach. You operate with high ownership and low ego. Nice-to-have: experience with Clay, n8n, Gong, Salesforce; background in martech, social data, or selling to consumer brands; prior founding-team or first-GTM-engineer experience. REQUIREMENTS: - Shipped internal tools people rely on daily (proof of work required) - AI-native workflow (Claude Code or Cursor as primary tools, not novelty) - Demonstrated experience running outbound or growth experiments with measurable results - Strong opinions on effective outreach and current market trends - High ownership, low ego mindset

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