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Demo Engineer

Ashby - Remote - Remote - posted 2026-10-21

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Ashby is seeking its first Demo Engineer to own the systems, infrastructure, and processes that keep demo environments reliable, current, and tailored for the go-to-market team. Today, Account Executives and Solutions Engineers manually maintain and configure their own demo accounts, which doesn't scale: reps lose selling time, demos drift out of date, and new product releases widen the gap between what Ashby can do and what can be shown live. You'll own the layer on top of the Internal Platform team's demo template foundation—customizing and extending templates, generating realistic demo data, tailoring environments for specific verticals and new markets, and ensuring every feature is demoable before it ships. You'll report to the Global Head of Solutions Engineering and partner closely with Internal Platform and Product teams. Your work splits roughly 70/30: 70% owning, customizing, and extending the demo template system and its data/content; 30% running demo readiness as a program—release readiness, documentation, and enablement so the GTM team always has current, credible demos. Key responsibilities include: owning and scaling the demo system infrastructure; generating and standardizing realistic demo data to eliminate manual setup; building vertical- and market-specific demos for target segments and new geographies; ensuring demo readiness for new releases so every feature is correctly configured before GA; standing up trial and sandbox environments for prospects; and maintaining clear documentation for the GTM team. This is a net-new, 0→1 role where you'll define the position and build infrastructure that compounds impact across the entire go-to-market team. You'll sit at the intersection of Engineering and GTM, translating product releases into live deals and connecting the two functions. The role offers genuine leverage: a reliable, well-documented demo system improves every demo the entire team runs, not just one deal at a time. Ashby is a well-funded, Y Combinator-backed recruiting software company with strong product-market fit. Customers include Snowflake, OpenAI, Shopify, Ramp, Notion, and Zapier. REQUIREMENTS: - Comfortable working in JSON, calling REST/developer APIs, using AI tools, and scripting to configure and customize environments - Builder mindset: you create systems and tooling that make teams more effective over time, not just operate existing systems - Deep care for demo quality; understand what makes product demos land and are thoughtful about data realism and narrative - Strong product intuition and ability to learn deeply configurable products quickly, understanding how pieces connect - Iterative mindset: test what works, refine over time, improve based on field feedback - Systems thinker who prefers to standardize and automate rather than manually repeat setups - Comfortable with ambiguity in a 0→1 role where infrastructure is still being built - Cross-functional partnership skills with Engineering and GTM teams; ability to translate needs into reliable systems - Empathy for go-to-market teams and understanding of the Talent Acquisition space they sell into BONUS: - Experience building demo environments, demo data, or sandbox/trial environments at a SaaS company - Experience writing automation scripts or tooling to generate data or configure environments at scale - Experience building and maintaining libraries of reusable, templated environments or assets - Experience with HR tech, ATS workflows, or recruiting operations

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